Job Description

Fort HealthCare is a patient-centered hospital and healthcare system serving individuals, businesses and families in Jefferson, Dane, and Walworth Counties, and we are seeking a Marketing Specialist to join our Marketing team.

Shift:
80 hours per bi-weekly pay period
Full time
Day shift
Position is onsite

Fort HealthCare is proud to be named a 16-time award winner of the Top Workplace award for Southeastern Wisconsin, a 6-time award winner of the USA Top Workplaces award, and a 2-time winner of their Top Workplaces Culture Excellence award for Purpose & Values.

Our Mission Statement is our daily guide to provide the best health care possible. We promote it widely for all we serve to read, understand and to help our public hold us accountable for the promises we make.

Our Mission Statement - Improve the Health and Well-being of Our Community

Our Vision Statement provides each of us at Fort HealthCare with a goal. It is our motivation to improve constantly upon the level of care we provide, and the quality of services delivered.

Our Vision - Be the Healthiest Community in Wisconsin.

We offer competitive pay and benefits, education, and resources you need to perform your job and ample opportunities for professional growth.

The Marketing Specialist implements hospital-wide internal and external initiatives, in addition to the execution of the tactical marketing and community plans.

Responsibilities of this position include:

• The Marketing Specialist implements hospital-wide internal and external initiatives, in addition to the execution of the tactical marketing and community plans.
• Collaborates with the Marketing team to execute marketing plans.
• Leads physician and provider onboarding needs of the department, including meeting with physicians, writing bios, scheduling headshots, etc.
• Assists in creating a social media plan to be sued across all marketing and public relations.
• Leads social media planning and implementation.
• Organizes and participates in community outreach programs and events.
• Project leads for special marketing programs based on the needs of the organization.
• Writes copy and assists in creation of brochures, blogs, digital ads, publications, and print collateral.
• Oversees online brochure/print storefront for organizational ordering.
• Assists coordinating hospital promotional events such as open houses, ceremonies, health fairs; videography and photography as needed.
• Serves as Marketing representative on internal committees as needed.

Requirements for this position include:

• Bachelor's degree required.
• Minimum 2 years of writing experience required
• Minimum 2 years marketing role experience, assisting in the execution of marketing plans & initiatives preferred
• Basic video editing experience required
• Healthcare industry experience preferred
• Strong computer skills, including proficiency in the use of Microsoft Office products, Adobe Suite or Canva, & other software programs
• Excellent communication skills, including the ability to communicate professionally with organizational leaders, physicians, nursing teams, Fort HealthCare staff, external partners, and community members
• Excellent interpersonal skills
• Read, speak, write, and understand English
• Valid WI Driver's License required

Benefits:

• Competitive pay
• 401(k) with employer match
• Generous PTO Plan
• Daycare
• Health insurance
• Vison insurance
• Dental insurance
• Disability insurance
• Flexible Spending
• Comprehensive Wellness Plan
• Life insurance
• Pharmacy discount
• Tuition assistance
• Employee Assistance Program
• Free parking
• Employee gym