As an Associate Marketing Science Analyst, your curiosity never ends. The next question is always on your mind, helping you to understand how marketing science fits in the big picture of a project. You bring at least 1 year of experience, leading marketing science deliverables across a broad range of initiatives and focusing on at least two of the following areas:
Tracking and measurement implementation
Reporting
Data strategy
Data engineering
Data visualization
Testing and evaluation
Data integration
Statistical modeling
You have experience using data analytics to recommend solutions to improve digital marketing performance, enjoy collaborating with others, and are capable of directly communicating business insights to clients through logical, easy to understand stories.
You will:
• Build deep knowledge of client business, make relevant recommendations, identify actionable insights.
• Analyze complex data to find patterns, solve problems, and identify opportunities.
• Turn data into actionable insights through storytelling and data visualization.
• Design, build and automate analyses, reports, dashboards, and other deliverables.
• Gather marketing data across paid and owned channels to analyze campaign performances, understand user behaviors, and report findings.
• Assist in the ideation, development, and execution of measurement frameworks.
• Determine and implement methods to improve analytics processes.
• Collaborate with other disciplines and partner agencies to deliver comprehensive solutions to both internal and client requests.
• Occasionally support senior colleagues with analytics material for new business pitches and request for proposals.
You have:
• Bachelor's or Master's degree in Statistics, Mathematics, Computer Science, or a related field.
• Experience with website measurement; either Google Analytics or Adobe Analytics, including tag management platforms (GTM, Adobe Launch, Tealium, etc.,) and one or more testing platforms (Optimizely, Adobe Target, Monetate, etc.). Adobe analytics experience is a plus.
• Experience with one or more visualization platforms (Tableau, Domo, PowerBI, Datorama, etc.). Tableau experience a plus.
• Experience with Python, R, SQL, or other business-relevant statistical programming language is a plus.
• Experience working with statistical analysis techniques and quantitative methods.
• Ability to efficiently manage multiple projects at the same time, proactively communicating needs, roadblocks, and statuses to the necessary people.
• Strong verbal and written communication skills, attention to detail, and high standard of output.
• A drive to keep learning and offer your team support to grow and learn.
• Problem-solving skills: the ability to thrive in the face of ambiguity and move projects forward by actively removing barriers and defining next steps.
• Media/Marketing
• An understanding of the media landscape, ability to determine which channels are most appropriate based on business objectives, and experience using the data to make recommendations.
• An understanding of how Search Engine Optimization (SEO) works alongside other channels, and experience analyzing it. WhatWeOffer
Global maternity and parental leave
Work-life ballance
Competitive benefits packages
Vacation, compassionate leave, wellness days, and flex days
Access to online services for families and new parents
Diversity and Inclusion Board with 13 affinity groups
