Bloomberg is a global leader in business and financial information, news and insight, and we use innovative technology to deliver trusted data and bring transparency to the financial markets. Our customers around the globe rely on us for the information and tools they need to make critical investment decisions and remain connected across all sides of the financial community. And, to ensure the best experience for our 26,000+ employees across more than 150 locations around the world, we provide the spaces and systems that allow our teams to work together with agility, productivity and collaboration, no matter where they are.
The Bloomberg Financial Solutions department is at the forefront of ensuring success for our customers and employees alike. Our team comprises several key pillars: sales, service, operations, culture and brand. As a department, we are united by a common goal: We create meaningful relationships with clients by understanding their needs and delivering exceptional end-to-end support from sales and implementation, through their ongoing relationship with Bloomberg.
Bloomberg is committed to improving the communities, cities and countries in which we work, and we support various initiatives including hiring and developing local talent. So, you'll need to have legal authorisation to work full-time in Singapore, without Bloomberg sponsoring your work authorization, to be considered for this role.
Our team
Bloomberg Marketing partners with forward-looking business leaders to seize and create opportunities and to drive difference. We use data to understand markets and audiences, and creative ideas to build stories and brands. We create campaigns that capture attention and drive a reaction. We move fast, and our core approach is integrated and pioneering.
What's the role:
The APAC Marketing team is seeking a proven and highly motivated individual that will define, develop, and execute marketing strategies and plans to build awareness, generate qualified leads, nurture prospect and existing client relationships to drive commercial impact for Bloomberg's products and solutions across the South East Asia region – by leveraging an integrated marketing approach including events and digital campaigns.
You will work with business partners (Sales, Products, Market Specialists, etc), internal marketing partners (content, digital, creative, events teams) and external agencies across the region and globally to manage and execute the marketing programs to the highest standards. As a regional marketing manager, you will partner closely with other marketing managers in APAC and globally, ensuring we are sharing best practices, optimizing campaigns, and driving a similar narrative aligned to the global marketing strategy while catering to local/regional nuances.
You must be comfortable working in a fa st-paced environment, be able to manage a high volume of projects, demonstrate financial services knowledge and a passion for our brand.
We’ll trust you to:
- Collaborate across business and marketing to identify marketing priorities aligned with business goals - from strategic marketing planning through to implementation and tracking results.
- Apply strong understanding of regional/market nuances and translate these into impactful strategies and campaigns
- Partner with both internal brand, creative and design teams & external agencies to execute on impactful and result-driven marketing campaigns
- Work closely with regional marketing managers to ensure the solutions/audiences you are responsible for are supported with well-informed and innovative marketing programs that deliver a optimal return on our marketing investment
- Run your own workload and prioritize multiple requests from various parts of the business
- Become an advocate for the Bloomberg brand to ensure all marketing activities are aligned and support the overall brand
- Work across matrix organization to deliver the best outcomes and results
- Adapt, learn quickly and be resourceful
- Be innovative and creative to bring new ideas to the team
You’ll need to have:
- Minimum 8 years of recent experience planning and executing marketing campaigns across multiple markets in APAC in a large global organisation
- Demonstrated B2B marketing experience covering the financial services industry across APAC especially in South East Asia (Singapore, Malaysia, Indonesia, Philippines, Vietnam)
- Proven track record in defining regional marketing strategies, plans and activities with hands on ability to deliver integrated marketing campaigns end to end
- Knowledge on key financial organisation types (banks, hedge funds, asset management, etc.) and player types (e.g. traders, analysts, portfolio managers, etc.) including key decision makers
- Effective communication and stakeholder management skills
- Strong project management and problem-solving skills
- Fluency in both written and spoken English
- Demonstrated continuous career growth within an organisation
- University degree or equivalent
We’d love to see:
- Entrepreneurial mindset and an ability to adapt and learn a new market, industry, audience
- Ability to influence and collaborate across all levels and departments
- No fear of failure with solutions-oriented approach
If this sounds like you:
Apply if you think we're a good match. We'll get in touch to let you know what the next steps are, but in the meantime feel free to have a look at this:
https://www.bloomberg.com/professional
Why Bloomberg?
We’re individuals with diverse backgrounds, talents, and experiences who take on big challenges and create even bigger impact through our work. We’re interested in what makes you you, and how we can create opportunities for you to channel your unique, personal energy and grow to your fullest potential.
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