Circana

Marketing Mix Program & Solution Director

Circana  •  Metamórfosi, GR (Onsite)  •  1 day ago
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Job Description

Let’s be unstoppable together!

Circana is a leading provider of technology, AI, and data solutions for consumer packaged goods companies, manufacturers, and retailers. Our predictive analytics and Liquid Data® platform help clients measure market share, uncover consumer behavior, and drive growth—powered by six decades of expertise and an expansive, high-quality data set.

At Circana, we are fueled by our passion for continuous learning and growth, we seek and share feedback freely, and we celebrate victories both big and small in an environment that is flexible and accommodating to our work and personal lives.  We’re a global company dedicated to fostering inclusivity and belonging. We value and celebrate the unique experiences, cultures, and viewpoints that each individual brings. By embracing a wide range of backgrounds, skills, expertise, and beyond, we create a stronger, more innovative environment for our employees, clients, and communities. With us, you can always bring your full self to work.  Join our inclusive, committed team to be a challenger, own outcomes, and stay curious together. Circana is proud to be Certified™ by Great Place To Work®. This prestigious award is based entirely on what current employees say about their experience working at Circana. Learn more at www.circana.com.

As a member of the Solutions Design team within Solutions Delivery, you will apply your Marketing Mix expertise to manage regional and global programs, partner with Product to drive continuous improvement of Circana’s Marketing Mix solutions, and represent Solutions Delivery in complex, multi‑country pitches. You will also partner with Solutions Delivery teams to standardize and enhance Marketing Mix deliverables. Success in this role requires strong technical depth in Marketing Mix, proven client‑facing experience, and effective cross‑functional collaboration.

Job Responsibilities

  • Manages regional and global Marketing Mix programs (multi-country Marketing Mix client)
    • Partners with clients to design and implement tailored delivery processes, governance frameworks, and reporting during program setup and ongoing maturity
    • Leading the design of best practices within Circana Delivery teams to support the standardization of deliverables globally.
    • Accountable for ensuring consistency across all projects and adherence to client program guidelines.
    • Provides guidance on complex or non‑standard scopes
    • Serves as the Solution Delivery escalation point, managing conflict resolution when required
    • Support and participate in the local teams critical client presentations
    • Closely collaborate with Circana’s commercial counter part (commercial client Mix lead)
    • Identifies major risks and recommends mitigation strategies
  • Represents Solution Delivery in regional and global and complex Marketing Mix pitches
    • Recommends approaches to RPF’s technical questions
    • Support pricing structure (understand cost structures)
    • Translates technical Marketing Mix concepts for both expert and non-expert audiences
  • Liaises with commercial and Product (and data Science) to foster continuous improvement of deliverables for the Marketing Mix solutions and programs in a scalable manner
    • Identifies Marketing Mix capability gaps from the client perspective and recommends solutions, including driving new feature design and enhancements
    • Defines and proposes UAT criteria for newly developed features
  • Collaborates across Solutions Delivery teams
    • to standardize processes and deliverables
    • Proposes and drives automation initiatives and the development of new deliverables
    • Proactively identifies opportunities to scale delivery and improve efficiency
  • Lead Proof of Concept Marketing Mix projects (e.g new industries, new data, new approaches etc)
  • May need to perform or coordinates Meta analyses to develop regional / global learnings

Requirements

  • Experienced Marketing Mix professional with 10+ years of proven expertise
  • Master’s degree in Business Analytics, Economics, Marketing, or a related Science field
  • Fluency in verbal and written English
  • Strong client-facing communication and presentation skills
  • Demonstrates comprehensive knowledge (technical and insights related) of Marketing Mix with a problem solving mindset
  • Assume direct project management of high visibility /complexity projects on an as needed basis
  • Self-motivated with a collaborative mindset and strong team orientation

Nice to have:

  • Entrepreneurial and innovative spirit
  • Experience working in Cross-functional environments
  • Familiarity with Circana's Media solutions portfolio would be considered an asset
  • Understanding of product ecosystem interactions
  • Knowledge of the Company’s processes in detail

Circana Behaviors

Beyond technical skills, experience, and role-specific attributes, these shared behaviors are fundamental to our culture and success. We seek individuals who consistently demonstrate and champion these behaviors in their daily work:

  • Stay Curious: Being hungry to learn and grow, always asking the big questions.
  • Seek Clarity: Embracing complexity to create clarity and inspire action.
  • Own the Outcome: Being accountable for decisions and taking ownership of our choices.
  • Center on the Client: Relentlessly adding value for our customers.
  • Be a Challenger: Never complacent, always striving for continuous improvement.
  • Champion Inclusivity: Fostering trust in relationships engaging with empathy, respect, and integrity.
  • Commit to each other: Contributing to making Circana a great place to work for everyone.

Location: No restrictions (current needs are higher on EU working time).

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Circana

About Circana

At Circana, we measure and accelerate demand. It’s that simple. We partner with brands to address their toughest business challenges through a combination of our big data, AI data-visualization platform, and deep expertise across more than 25 industries. Our clients count on us to guide them on their next steps, and the steps after that, so they can innovate, meet consumer demand, and grow.

Formerly IRI and NPD, we have a combined 100-plus years of history consulting with more than 7,000 of the world’s leading brands and retailers. Our insights on online and in-store purchasing behavior are used by the largest media outlets in the world, including Bloomberg, CNBC, CNN, Financial Times, The New York Times, The Wall Street Journal, USA Today, and others.

Count on us to transform complexity into clarity. Learn more at circana.com

Industry
Research & Polling
Company Size
5,001-10,000 employees
Headquarters
Chicago, Illinois
Year Founded
Unknown
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