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What will this role achieve?
The Category Marketing Manager, Self-Gifting & Impulse will support the growth of one of Godiva's key strategic category platforms by translating category strategy into actionable portfolio, innovation and market plans. Working closely with the Head of Self-Gifting & Impulse, this role will help drive penetration, frequency and relevance across self-treat, impulse, sharing and everyday premium consumption occasions.
The role will play a critical part in developing category recommendations, delivering innovation projects, strengthening portfolio effectiveness and enabling successful execution across global markets. Acting as a key partner to the Head of Self-Gifting, the role will contribute to building one of Godiva's most important future growth engines through strategic analysis, cross-functional collaboration and operational excellence.
What will be your key deliverables?
· Support the development and execution of category strategies, annual operating plans and growth initiatives for the Self-Gifting & Impulse category.
· Conduct category, consumer, shopper and competitor analysis to identify growth opportunities and support strategic recommendations.
· Lead and coordinate selected innovation and renovation projects from concept through to launch readiness across cross-functional teams.
· Support the development and maintenance of portfolio architecture frameworks, ensuring clear roles for product formats and platforms.
· Build consumer and occasion insights around self-treat, self-reward, emotional indulgence, impulse and sharing behaviours to inform category decisions.
· Develop category business cases, commercial recommendations and investment proposals to support profitable growth.
· Partner with regional and local market teams to provide category toolkits, launch materials, presentations and activation support.
· Define category and product communication requirements in partnership with Brand and Design teams.
· Support governance processes, including category boards, innovation reviews and performance review forums.
· Monitor category performance, track project delivery and recommend optimisation opportunities to improve business outcomes.
What does pladis offer you?
Purpose led – We’re energised and guided by our purpose to bring happiness with every bite
Agile – We’re ever evolving, we never stand still, always improving for our customers and our consumers.
Positive – We’re highly motivated optimistic, courageous, and we inspire each other to be better
Resilient - We’re persistent in the face of setbacks, quick to adapt, learn and move forward
Collaborative – We gain strength from operating as one pladis, winning and succeeding together
pladis is an equal opportunities employer, like every great recipe we’re a thoughtful mix. A happy and inclusive place to work that’s as diverse as our consumers and the communities we support, live and work in, all around the world. Where every voice is heard, and difference is celebrated. Where fresh perspectives and new ideas help us grow and thrive.
Accessibility at Chiswick: Our Chiswick site has step-free access, accessible entrances nad lifts between floors to support with individuals with mobility needs. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to receive other benefits and and privileges of employment, and where possible to perform key job functions.
Godiva and affiliates, is an Equal Opportunity Employer, committed to hiring a diverse workforce. All openings will be filled based on qualifications without regard to race, color, sex, sexual orientation, gender identity, national origin, marital status, veteran status, disability, age, religion or any other classification protected by law.
Godiva is not seeking assistance or accepting unsolicited resumes from search firms for this employment opportunity. Regardless of past practice, all resumes submitted by search firms to any employee at Godiva via-email, the Internet or directly to hiring managers at Godiva in any form without a valid written search agreement in place for that position will be deemed the sole property of Godiva, and no fee will be paid in the event the candidate is hired by Godiva as a result of the referral or through other means.

GODIVA Chocolatier is a global leader in premium, artisanal chocolate. The company was founded in Brussels in 1926 by Belgian Chocolatier, Pierre Draps. Nearly a century later, every piece of GODIVA chocolate is still bursting with quality, Belgian craftsmanship, and the world’s finest ingredients.
GODIVA has distribution in more than 100 countries across the globe. Customers can experience GODIVA at the iconic brand’s chocolate boutiques, chocolate cafes, GODIVA.com, and at many fine retailers.