The Latam Marketing Manager - Home Care UCC will be responsible for developing and implementing marketing strategies for the Home Care product line within the Urology and Critical Care (UCC) business in the Latin America region, driving market growth and market share of BD.
How about becoming a maker of possible?
For more than 125 years, we’ve pursued our Purpose of advancing the world of health™. We relentlessly commit to a promising future by developing innovative technologies, services and solutions, helping the healthcare community improve safety and increase efficiency. It takes the imagination and passion of all of us at BD, from the manufacturing to marketing of our products, to look at the impossible and find transformative solutions to turn dreams into possibilities – For people today, tomorrow and beyond. Become a maker of possible with us!
Surgery & UCC
The focus of BD Interventional (BDI) Surgery & UCC is to lead innovation in devices that improve lives in the field of surgical interventions, advanced hernia repair and reconstruction, and urological procedures, with the goal of leveraging the treatment of highly complex diseases and enabling interventional and/or surgical procedures.
Job Responsibilities:
* Develop and execute strategic marketing plans for Home Care products in Brazil and develop plans for prioritized countries within Latin America.
* Conduct market analysis, identify growth opportunities, and gain a deep understanding of customer needs and the competitive landscape.
* Manage the product lifecycle, including new product launches, portfolio optimization, and product discontinuation.
* Collaborate closely with sales, medical affairs, regulatory affairs, and supply chain teams to ensure the successful execution of strategies.
* Adapt marketing and communication materials (both digital and traditional) to meet the specific needs and regulatory requirements of each market.
* Monitor and analyze campaign performance, adjusting strategies as necessary to maximize ROI.
* Establish and maintain strong relationships with key commercial stakeholders.
* Ensure compliance with all applicable internal policies and external regulations.
Job Qualifications:
* University degree in Marketing, Business Administration, Health Sciences, or a related field.
* Solid experience marketing experience, preferably within the medical device or pharmaceutical industry.
* Solid knowledge of the Home Care market in Brazil is a must.* Fluency in English (both spoken and written) is mandatory. Spanish proficiency is a plus.
* Proven ability to develop and implement strategic marketing plans.
* Analytical skills to interpret market data and make data-driven decisions.
* Strong communication, presentation, and interpersonal skills, as well as the ability to influence others.
* Ability to work both independently and as part of a team in a cross-functional and multicultural environment.
* Willingness to travel (approximately 20–30% of the time) within Brazil and the LATAM region.
“BD values equity in the workplace without discrimination for any disability, class, ethnicity, age, religion, gender identity or sexual orientation.”
Required Skills
Optional Skills
BRA San Paulo - Rua Alexandre Dumas
BD is one of the largest global medical technology companies in the world and is advancing the world of health™ by improving medical discovery, diagnostics and the delivery of care. The company supports the heroes on the frontlines of health care by developing innovative technology, services and solutions that help advance both clinical therapy for patients and clinical process for health care providers. BD and its more than 70,000 employees have a passion and commitment to help enhance the safety and efficiency of clinicians' care delivery process, enable laboratory scientists to accurately detect disease and advance researchers' capabilities to develop the next generation of diagnostics and therapeutics. BD has a presence in virtually every country and partners with organizations around the world to address some of the most challenging global health issues. By working in close collaboration with customers, BD can help enhance outcomes, lower costs, increase efficiencies, improve safety and expand access to health care. For more information on BD, please visit bd.com.
See community guidelines here: https://tinyurl.com/yunjmzkx.
