ByteDance

Marketing Manager – Lark Japan

ByteDance  •  Tokyo, JP (Onsite)  •  3 hours ago
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Job Description

About the team
This role is responsible for shaping and promoting Lark’s brand image, supporting customer success initiatives, and driving internal operational efficiency in the Japan market. Aligned with overall business strategy, it formulates and executes effective marketing plans and activities to enhance brand awareness and accelerate business growth.

Working closely with the commercial team, this position leads cross-functional projects, organizes high-impact marketing events, and ensures smooth day-to-day operations. It also serves as a vital bridge between the Japan and China teams, facilitating seamless communication, deepening customer engagement, and consistently driving influence and performance improvements.

Responsibilities:
- Lead content and event marketing strategies for the Japan market to drive brand awareness and sustainable business growth
- Maintain and optimize official website content, ensuring high-quality presentation of customer case studies, solution pages, and press releases
- Strategize and manage social media presence and official accounts to amplify brand visibility and foster community engagement
- Lead end-to-end planning and execution of marketing events, ranging from large-scale exhibitions and industry forums to high-touch executive roundtables
- Partner with Sales, CSM, and cross-functional teams to identify and transform customer success stories into compelling marketing assets
- Support and accelerate the sales pipeline by designing tailored marketing programs and content aligned with key industries and specific client needs
ByteDance

About ByteDance

ByteDance is a global incubator of platforms at the cutting edge of commerce, content, entertainment and enterprise services - over 2.5bn people interact with ByteDance products including TikTok.

Creation is the core of ByteDance's purpose. Our products are built to help imaginations thrive. This is doubly true of the teams that make our innovations possible.

Together, we inspire creativity and enrich life - a mission we aim towards achieving every day. At ByteDance, we create together and grow together. That's how we drive impact - for ourselves, our company, and the users we serve. We are committed to building a safe, healthy and positive online environment for all our users.

We have over 110,000 employees based in more than 30 countries globally. Join us.

Industry
IT & Software
Company Size
10,000+ employees
Headquarters
China, CN
Year Founded
Unknown
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