Marketing
MM is responsible for Bone marketing strategy, program development and execution. This role will be led by Head of China Marketing Team to analyze business opportunities and develop strategies and plans to unleash market potential.
Key Accountabilities:
Brand/ departmental strategies
Turn market understanding & customer insights into actionable business tactics
Drive for increased communications with HCPs as well as internal stakeholders
Strive for execution excellence
Comply with all relevant company compliance, policies, procedures and work practices
Key activities:
Strategic projects implementation
Patient support programs under NRDL and self-pay
Strategic/financial/tactical KPI development/tracking.
Analysis of customer brand/competitor performance, as well as contract performance.
Budget /tracking/cross functional collaboration
Requirements:
Bachelor or above degree
Central MKT working experience in MNC for 2-3 years or above, experience in self-pay market promotion and PSP a must
Creative thinking
Familiar and fluent with business English
Amgen harnesses the best of biology and technology to fight the world’s toughest diseases, and make people’s lives easier, fuller and longer. We helped establish the biotechnology industry, and we remain on the cutting-edge of innovation, using technology and human genetic data to push beyond what’s known today. Our investment in research and development has yielded a robust pipeline that builds on our existing portfolio of medicines to treat cancer, heart disease, osteoporosis, inflammatory diseases and rare diseases.
Amgen is one of 30 companies comprising the Dow Jones Industrial Average®, and part of the Nasdaq-100 Index®. In 2024, Amgen was named one of the “World’s Most Innovative Companies” by Fast Company and one of “America’s Best Large Employers” by Forbes.
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