Job Description

• 12-month maternity leave contract with the possibility for a permanent position
• Ample opportunity for career growth and progression

About us

Over the past 25 years, Bluestone has become a trusted leader in Australian lending, known for delivering flexible, innovative, and straightforward solutions that break the mould of traditional lending. At the heart of everything we do is a commitment to support more Australians achieve their dream of homeownership, because we believe everyone deserves the chance to build their future.

We offer our award-winning lending solutions directly to brokers, allowing them to help their clients; from the self-employed, to those with imperfect credit or seeking niche lending needs. It’s this spirit of constant innovation and relentless customer focus that earnt us the title of 2025 Non-Bank of the Year.

Are you ready to join one of Australia’s fastest growing lenders?

About the role

It’s an exciting time to join one of the leading non-bank lenders in Australia as we embark on ambitious growth plans across the country. Are you ready to play a key role in shaping the direction of a marketing function that sits at the heart of how we attract brokers, engage borrowers, and communicate who we are? As our Marketing Manager, you’ll step into an important role that goes beyond a traditional maternity cover, supporting the delivery of our marketing strategy while driving strong execution across a range of channels and audiences

In this role, you’ll be the engine behind Bluestone’s broker acquisition and engagement strategy. You’ll bring clarity to complex problems, uplift our messaging, and ensure high‑quality delivery across brand, operations, and experience. You’ll thrive in a dual‑audience environment, where brokers are our distribution partners and borrowers are at the centre of every lending decision.

Working alongside a capable team and an established brand, you’ll strengthen cross‑functional collaboration, enhance reporting and insight, and accelerate the pace of marketing in a regulated, sales‑led environment.

With strong opportunities for career growth, you will have the chance to review how we work and apply your solutions-focused mindset to identify efficiencies and proactively strengthen the marketing function. This role is well suited to a seasoned marketer looking to build a long-term career pathway, develop into a senior voice within the team, and build meaningful relationships with stakeholders across all levels of the business.

Responsibilities

Marketing Strategy

• In partnership with the wider team, continue to evolve the marketing strategy across broker acquisition, borrower engagement and product marketing, aligned to originations goals.
• Provide marketing guidance to executives and champion customer‑centric thinking across all activity.
• Translate market, broker and borrower insights into clear actions.

Product Marketing (B2B & B2C)

• Develop product positioning and messaging for brokers and borrowers.
• Lead go‑to‑market planning for launches, rate changes and initiatives.
• Distil complex lending products into clear, compliant communication in partnership with Product, Legal and Compliance.

Campaign & Channel Execution

• Set the standard for campaign quality across digital, CRM, events and trade media.
• Drive efficient delivery with strong KPI frameworks and performance reporting.
• Conduct ongoing competitor and market analysis to inform strategy.

Broker Marketing & Sales Enablement

• Partner with BDMs and Sales Managers to deliver relevant, on‑brand content and tools.
• Support broker‑facing events, communications and trade activities.
• Strengthen the marketing–sales partnership and contribute to broker‑focused PR where required.

Reporting & Budget

• Report campaign and event performance to key stakeholders.
• Maintain strong financial discipline across all marketing activity.

Your experience

• Minimum of 5+ years in marketing. We are considering a range of seniority levels so please apply if this role appeals
• Proven background in financial services marketing, ideally mortgage or lending
• Ideally suited for someone with fintech or start-up experience
• Demonstrated B2B2C experience (broker/intermediary + consumer)
• Experience owning GTM strategy end‑to‑end
• Experience managing budgets, agencies and junior team members
• Degree in Marketing, Communications or a related field

About you

You are solutions-focused and naturally proactive in your approach. You take ownership of your work and are comfortable identifying challenges early, thinking critically, and implementing practical solutions with confidence. If there is a better or more efficient way to approach a task, you are confident in suggesting improvements and driving positive change, rather than waiting for direction.

• Exceptional executional quality.
• Strategic thinker who’s equally comfortable rolling up their sleeves.
• Data‑literate, using insights to guide decisions and optimise performance.
• Strong communicator. Clear, persuasive and credible across all levels.
• Commercial mindset, connecting marketing inputs to pipeline and revenue.
• High EQ - you influence effectively and build trust quickly.
• Comfortable with ambiguity and able to create clarity in fast‑moving environments.

What makes us a great place to work?

Our most important asset is our people. We’re committed to investing in our employees and offer a range of holistic perks and benefits to support individual needs. Our supportive and inclusive culture enables our people to grow and learn, to achieve their personal and professional goals, through collaboration and innovation.

Some of our benefits include:

• Employee Assistance Program (EAP)
• Bluestone Day
• Flexible working arrangements with the ability to grow your balance
• Parental Leave
• Birthday Leave
• Volunteer Leave

Next steps…

Bluestone is an equal opportunity employer and welcomes applications from individuals of all backgrounds. Our hiring decisions are based on your experience, skills, enthusiasm, and your future potential in the role. If you feel that you meet some, but not all the requirements above, we still encourage you to apply. If you are invited to an interview, please advise us if you require any reasonable adjustments during the interview process, and what pronouns you use.

If you have any further questions, please reach out to us at recruitment@bluestone.com.au