Job Description

Mō te Tūranga | About the Role

In this role you’ll develop and lead the strategy, planning and delivery of customer marketing (below the line) campaigns that enhance Westpac’s brand presence, bring our propositions and product innovations to life, drive engagement, and support business growth from our existing customers.

As a Marketing Manager within our Customer and Content team, you’ll translate customer and business strategy into insight‑led, actionable plans that shape customer communications and lifecycle programmes. You’ll develop clear, customer‑first briefs that drive strong commercial performance and measurable customer outcomes, while taking end‑to‑end ownership for delivery, optimisation, and continuous improvement across initiatives. This role calls for an organised, solutions-focused professional who thrives on high-performance and takes full ownership of each project.

Nā tāu rourou | What will you bring?

• Experience in marketing within a large, complex organisation.

• Proven ability to develop and manage end-to-end campaign delivery – turning insight to action.

• Ability to manage multiple projects in a fast-paced environment.

• Strong project and stakeholder management.

• Ability to craft clear, engaging content that simplifies complex ideas for the target audience.

• Experienced working with complex products, regulatory compliance and processes.

• Tertiary qualification in a relevant field.

• Experience utilising research and data to gain insights, inform targeting, and optimise performance

• Ability to develop communications tailored to customer segments, lifecycle stages and behaviour triggers to drive engagement, retention and growth.

• Proven experience in below the line customer marketing, wider experience an advantage.

Westpac Hei Wāhi Mahi | Working at Westpac

In addition to immersing yourself in a supportive team environment, you'll receive some great job perks and benefits including:

• 4 weeks standard holiday + 5 additional days of wellbeing leave to support you to be your best

• Additional purchased leave options up to 4 weeks per year

• Banking benefits, insurance discounts and superannuation scheme

• Growth and development – we provide opportunities for development and promote internal mobility

• Recognition - we recognise and reward our star performers

• School holiday subsidy - help you balance work and family during school holiday

• 2 Volunteer days per year

Ko mātou tēnei | Our Organisation
At Westpac, we’re working together to build a fairer and stronger New Zealand for our people, customers, and communities. For over 160 years we’ve been driven by our purpose to Create Better Futures Together.

What makes us unique are the incredible people we’re lucky enough to have walk through our doors every day. The giant ‘W’ on our building doesn’t just stand for Westpac – it says, double you. We’re a place that values, rewards and recognises individuality. Where you can be your whole self, your true self, and your best self. We’re recognised as a place where talent is developed, where passions are fuelled and where ambitions of all shapes and sizes thrive. And it all starts with you!

Tono mai ināianei! | Apply Now!

Apply today with your CV and Cover Letter.

The people of Aotearoa, New Zealand hail from many cultures and backgrounds. At Westpac New Zealand, we draw on this enormous talent pool to cultivate a team rich in ability and empowered to reach its full potential. Our aim is to be brave challengers, celebrating our differences and relentlessly advocating for our customers. It starts with us – we believe that when we care deeply and do our best for our people, they’ll do their best for our customers. We encourage people from all walks of life to apply, including those who are neurodiverse, have chronic health conditions or disabilities – your attitude and passion are as important to us as your experience, qualifications and capabilities.

Mahi tahi tātou, kaha ake tātou | Together Greater

Applications close:

1 April 2026