Job Description

Position: Marketing Manager

Number of hours: 20 hours/week

Schedule: Eastern Time - US & Canada

Tasks required:

• Evaluate and optimize marketing strategies

• Analyze market trends and preparing forecasts

• Generate new business leads

• Conduct market research to decide the optimal advertising approach

• Increase brand awareness and market share

• Coordinate marketing strategies with the client

• Oversee branding, advertising, and promotional campaigns

• Ensure that the companys image and message are consistent across all marketing endeavors

• Prepare and present quarterly and annual reports to the client

• Promote the brand using advertisements on platforms such as social media, search engines, and the company website

• Maintain the company website to make sure that visible information is up-to-date

• Keep informed of marketing strategies and trends

• Other ad hoc tasks to help the team

Requirements

• Proven work experience as a Marketing Manager is required

• Solid knowledge of marketing techniques and principles

• Excellent grasp of online marketing strategies and techniques using various platforms (e.g Social Media, Website, Search Engines)

• Good understanding of market research techniques, statistical and data analysis methods

• Knowledge of MS Office and marketing applications (e.g. SquareSpace, Wix, Shopify)

• Thorough understanding of social media and web analytics

• Excellent organizational and multitasking skills

• Outstanding communication and interpersonal abilities

• Self-disciplined and organized; able to consistently perform with limited supervision