About the Role
We are seeking a dynamic and strategic B2B Marketing Manager to drive growth and brand awareness for our legal tech solutions. This role is pivotal in shaping our go-to-market strategy, building strong relationships with law firms, corporate legal departments, and industry stakeholders, and positioning our organisation as a leader in the legal technology space.
Key Responsibilities
Strategy & Planning
Develop and execute integrated B2B marketing strategies aligned with business objectives.
Identify market trends, customer needs, and competitive positioning to refine messaging and campaigns.
Campaign Management
Plan and deliver multi-channel campaigns (digital, events, content, email, social) to generate leads and nurture prospects.
Collaborate with sales teams to align marketing initiatives with pipeline goals.
Content & Thought Leadership
Create compelling content (whitepapers, case studies, blogs, webinars) that highlights our expertise in legal tech.
Position the organisation as a thought leader through industry events, speaking opportunities, and partnerships.
Digital Marketing
Manage SEO, SEM, and paid advertising campaigns to increase visibility and inbound leads.
Oversee website performance, analytics, and optimization for lead generation.
Stakeholder Engagement
Build strong relationships with law firms, corporate legal teams, and industry associations.
Support client retention and upsell initiatives through targeted marketing programs.
Analytics & Reporting
Track, measure, and report on campaign performance, ROI, and pipeline contribution.
Use data-driven insights to continuously improve marketing effectiveness.
Qualifications & Skills
Bachelor’s degree in Marketing, Business, Communications, or related field.
5+ years of B2B marketing experience, preferably in technology, SaaS, or professional services.
Strong understanding of the legal industry or professional services sector is highly desirable.
Proven track record in lead generation, campaign management, and digital marketing.
Excellent communication, storytelling, and stakeholder management skills.
Proficiency in marketing automation tools (e.g., HubSpot, Marketo), CRM systems, and analytics platforms.
Ability to thrive in a fast-paced, innovative environment.
What We Offer
Opportunity to shape marketing strategy in a rapidly growing legal tech company.
Collaborative and innovative work culture.
Professional development and career growth opportunities.
Competitive compensation and benefits package
We know your well-being and happiness are key to a long and successful career. We are delighted to offer country specific benefits. Click here to access benefits specific to your location.
We are committed to providing a fair and accessible hiring process. If you have a disability or other need that requires accommodation or adjustment, please let us know by completing our Applicant Request Support Form or please contact 1-855-833-5120.
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We are an equal opportunity employer: qualified applicants are considered for and treated during employment without regard to race, color, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law.
USA Job Seekers:
RELX is a global provider of information-based analytics and decision tools for professional and business customers, enabling them to make better decisions, get better results and be more productive.
Our purpose is to benefit society by developing products that help researchers advance scientific knowledge; doctors and nurses improve the lives of patients; lawyers promote the rule of law and achieve justice and fair results for their clients; businesses and governments prevent fraud; consumers access financial services and get fair prices on insurance; and customers learn about markets and complete transactions.
Our purpose guides our actions beyond the products that we develop. It defines us as a company. Every day across RELX our employees are inspired to undertake initiatives that make unique contributions to society and the communities in which we operate.
RELX serves customers in more than 180 countries and has offices in about 40 countries. It employs more than 36,000 people over 40% of whom are in North America.
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Please note that RELX does not contact people through social media to extend job or contract offers, nor do we request money, credit card details or bank account information as part of any project or job application process. Any such request is fraudulent. Please contact your local law enforcement agency if you have been victimized by a scammer. For careers, access https://www.relx.com/careers/why-relx
