Northwestel

Marketing Manager

Northwestel  •  Whitehorse, CA / Yellowknife, CA (Onsite)  •  16 days ago
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Job Description

The Marketing Team develops strategy and manages the implementation of marketing and communications campaign to help business and consumer segments meet objectives. The Marketing Manager will report to the Senior Manager, Marketing and will work cross-functionally with partners throughout the organization including: Product Management, Sales/Support Channels, Customer Intelligence as well as Legal and Field teams. The Marketing Manager will be passionate about learning, delivering against results and will possess strong interpersonal, analytical, strategic thinking and tactical skills.

The Marketing Manager will lead the development, implementation, and analysis of end-of-end marketing campaigns. Includes campaigns across all channels and tactics including direct mail, outbound telemarketing, digital marketing, retail, door to door, plus various grassroots activities leveraging the entire product/services portfolios.

Employment Equity

Northwestel values diversity in the workplace and is committed to the goals of Employment Equity. We strive to achieve a skilled workforce that is representative of the population we serve, and as a Northern company, we are committed to the employment and career development of our Indigenous peoples. Please clearly indicate on your application if you are an Indigenous person, a woman, a person with a disability, or a visible minority if you wish to receive hiring preference.

Specific Accountabilities

  • Manage and/or support marketing programs
  • Ideate: Interpret marketing and customer data to identify opportunities to grow Northwestel product market share and improve customer experience

  • Create: Create compelling and strategic presentations to drive buy-in and alignment across key campaign stakeholders. Develop creative assets internally or through agencies

  • Execute: Work cross-functionally with Offer and Pricing, Customer Intelligence, Channels and Marketing Communications and Agency teams to bring campaigns to market. Manage projects involving social media, digital platforms, employee engagement, and community engagement.

  • Analyze: Weekly, ad hoc and post mortem campaign results analysis

Knowledge and Skills Required

  • This position requires a bachelor’s degree in Marketing or Creative fields (Business, Marketing, Communications, Creative or Web Design/Development) combined with a minimum of three years marketing experience, preferably in the telecommunications industry. Skills required:
  • Advanced MS Office skills, particularly MS Excel and MS PowerPoint
  • Experience working with digital teams, external advertising or creative agencies etc.
  • Creative and design focused.
  • Demonstrated interpersonal skills, the ability to build and foster teams and deliver against a common objective
  • Excellent communication both written and verbal.
  • Strong sense of autonomy and initiative.
  • Highly organized and detail oriented, with the ability to manage multiple projects simultaneously
  • Keen interest in communications technology (including Internet and Video), and the flexibility to respond to rapid changes in the market.

What We Offer You

  • Health & Wellness Benefits, Pension Plan, Discounts
  • Team Incentive Bonus
  • Paid Vacation with a Vacation Travel Allowance
  • Work-Life Balance
  • Community Involvement

Closing

Applications will be reviewed as they are submitted. Posting will remain active until the position is filled.

As a safety conscious COR™ Certified organization, we have an established and comprehensive safety program. We expect all employees to participate in our organizational health and safety programs, adhering to all safe work procedures focused on continuous improvement.

Northwestel

About Northwestel

We exist to ignite the power of community in the North. We go the extra mile because our values are rooted in the communities we serve.

We operate on the traditional territories of many Indigenous peoples. We are grateful for the many partnerships that have helped build a strong northern network. We commit to moving forward in consultation and collaboration with local communities and Indigenous Governments.

With over 500 northern employees our team serves 96 communities across Canada’s North. Our team ranges from highly trained technical experts, marketing specialists to project managers and innovative new graduates. When you join our team, you join an energetic and innovative community with opportunities to advance your skillset and do meaningful work.

We offer a competitive benefits package that supports your career growth. This includes executive leadership training, and financial support for courses and certifications. This strong benefits package includes health and mental health services, shared purchasing program, northern living allowances, defined benefit pension, and more.

Ignite your sense of adventure, and experience the vast landscapes, urban centers, and rich cultures across the North.

Together we’re building a connected North. Join our network today.

Industry
Telecommunications
Company Size
201-500 employees
Headquarters
Whitehorse, CA
Year Founded
Unknown
Website
nwtel.ca
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