This is a remote position.

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  Lead the planning, execution, and optimization of performance-based digital marketing initiatives across key channels (email, web, paid media).
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  Design, deploy, and rigorously analyse targeted email campaigns, focusing on segmentation and persuasive copywriting.
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  Partner with teams to create compelling marketing content, including thought leadership, sales enablement tools, and legal staffing/talent case studies.
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  Ensure strict brand consistency across all collateral, applying visual branding principles and adhering to global standards with design teams.
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  Align with global/regional stakeholders on campaign goals and timelines, and diligently track and report KPIs for data-driven improvement.
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  Develop marketing assets and messaging for talent acquisition campaigns and actively contribute to both organic and paid social media strategies.

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  Minimum of 6 years of hands-on marketing, preferably in staffing, legal talent, or legal services.
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  Prior experience in a US-based or global corporate structure.
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  Confidence in developing and crafting professional, client-facing materials.
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  Proficient in email marketing, web platforms, and CRM tools (Marketo/Salesforce a plus).
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  Familiarity with basic design/branding tools (e.g., Canva).
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  Excellent time management, organizational, and communication skills.
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  Proven ability to manage multiple projects, drive results with minimal supervision, and lead campaigns in a fast-paced, resource-constrained environment.
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  Must be based in South Africa and capable of effective cross-time-zone collaboration.
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  Desirable knowledge includes legal industry marketing, digital campaign insight (lead generation/nurturing), and social media marketing exposure.

Requirements