Job Description

Your role:

• Initiate, plan, and execute business-focused go-to-market and marketing strategies to drive handset/gadgets/AI product launches, expand the 1O1O experience, and enhance brand value. Collaborate with internal stakeholders and external partners to achieve key business objectives efficiently.
• Oversee end-to-end program launches, ensuring seamless collaboration among all stakeholders and working with cross-functional teams to facilitate and manage marketing initiatives.
• Manage the development of marketing collateral and continuously evaluate its effectiveness for ongoing improvement and impact.
• Monitor and analyse campaign performance, utilising data-driven insights to evaluate and optimise marketing efforts.
• Stay updated on the latest digital media trends and solutions, collaborating with internal teams to identify and execute innovative initiatives.
• Handle ad hoc projects as assigned.

To succeed in this role:

• Degree in Marketing, Business Administration, or related disciplines.
• 8 years’ relevant experience in marketing, preferably from the telecommunications, retail, or technology industry.
• Familiarity with generative AI products and technologies, with a proactive attitude toward staying abreast of market trends.
• Result-oriented and capable of working under a tight schedule in a fast-paced market environment.
• Strong leadership skills, sharp attention to detail, and sound business acumen.
• Excellent communication, presentation, and interpersonal skills with the ability to influence stakeholders at different levels.
• Proficiency in MS Office applications (Excel, PowerPoint, Word).
• Good command of both written and spoken English and Chinese.