Job Description

TITLE Marketing Manager
DEPARTMENT Marketing & Communication
DIVISION NP Digital
LOCATION Remote – Brazil

ABOUT OUR COMPANY

NP Digital (NPD) is a global award-winning performance marketing agency. In 2024 Campaign Magazine labeled us the Global Agency of the Year in two categories, and The Drum awarded us the Agency Business Award for Global Development. Google recently handed us the Agency Excellence Award for Media Unification and AdAge listed us on their Best Places to Work list in 2024 and 2025.

NP Digital combines proprietary platforms with best-in-class talent to deliver leading edge experiences centered around: paid and organic search, social, content, retargeting, performance display, feed management and conversion rate optimization.

NP Digital focuses on creating innovative, adaptive, and data-driven digital marketing plans for our clients. Obsessed with helping companies grow and exceed their goals, NP Digital delivers on the mission of continually helping brands connect and engage with their audience.

ABOUT THE OPPORTUNITY

This is a newly created role to support our growing Marketing and Communications team.

We are looking for a hands-on, content-led Marketing Manager to support brand visibility, thought leadership, and demand generation for the UK market, working remotely from Brazil.

Our Global CMO produces a strong volume of high-quality content, providing a solid foundation for brand consistency. What we currently lack is a dedicated executional resource to activate this content for the UK market and to help develop original, UK-led thought leadership that supports sales conversations and inbound interest.

This role is delivery-focused and execution-heavy, with a strong emphasis on: Content creation and repurposing, Social (primarily LinkedIn) activation and Marketing calendar ownership.

Some activities such as Digital PR, awards, and events will be supported from a planning and coordination perspective, with execution handled locally by UK-based specialists where required.

ABOUT THE RESPONSIBILITIES

1. Global Content Repurposing & UK Activation (Core Focus)

• Repurpose global content into UK-relevant formats, including:
  - LinkedIn posts
  - Short articles and POV pieces
  - Sales-friendly snippets and talking points
  
• Adapt tone, messaging, and examples to resonate with UK audiences, sectors, and buyer priorities
  
• Translate global thought leadership into practical, UK-specific narratives and use cases
  
• Identify high-performing global content to prioritise for UK activation
  
• Maintain alignment with global brand guidelines while ensuring UK relevance and clarity
  

2. UK-Led Thought Leadership & Original Content (Core Focus)

• Support the development and execution of UK-led thought leadership, aligned to commercial and sales priorities
  
• Work closely with UK leadership and subject matter experts to:
  - Shape clear points of view
  - Capture insights and market commentary
  - Turn expertise into publishable content (articles, LinkedIn posts, commentary)
  
• Create original UK-led content that supports:
  - Brand credibility and authority
  - Sales conversations and account-based engagement
  

3. Social & Channel Activation (Core Focus)

• Own and manage the UK social content calendar, with a strong focus on LinkedIn
  
• Balance:
  - Repurposed global content
  - Original UK-led thought leadership
  
• Write, edit, and schedule posts using existing tools
  
• Ensure content consistently supports:
  - Brand credibility
  - Thought leadership
  - Awareness and inbound interest
  

4. Brand & Messaging Support (UK)

• Support the evolution of clear, consistent UK-facing messaging, aligned with global positioning
  
• Translate value propositions into clear, locally relevant language for content and sales use
  
• Flag gaps or misalignment between global positioning and UK market reality
  

5. Digital PR, Awards & Events (Supportive / Coordinative)

This role does not own execution of PR, awards, or events, but will:

• Support Digital PR planning by:
  - Identifying commentary themes and content opportunities
  - Aligning PR moments into the marketing and social calendar
  
• Support awards and industry recognition by:
  - Helping shape narratives and content inputs
  - Coordinating information and timelines with UK stakeholders
  
• Support events and speaking opportunities by:
  - Helping scope and prioritise opportunities
  - Supporting promotion and post-event content
  
• Execution of PR outreach, award submissions, and event logistics will be handled by UK-based teams or partners
  

6. Performance & Optimisation

• Track performance across content and social activity
  
• Use insights to refine topics, formats, and cadence
  
• Provide simple, lightweight reporting to UK leadership and sales teams
  

ABOUT YOU

• Proven experience in B2B marketing, ideally in technology, professional services, or agency environments
  
• Strong English copywriting and editing skills
  
• Experience repurposing long-form or global content into local, channel-specific assets
  
• Experience creating or supporting thought leadership content with senior stakeholders
  
• Confident managing LinkedIn as a primary B2B channel
  
• Comfortable working remotely and collaborating across time zones (UK / US / Brazil)
  
• Highly executional, organised, and delivery-focused
  
• Comfortable working with collaboration and project tools, including:
  - Salesforce (or similar CRM)
  - Asana / Trello / Slack / Teams
  
• Able to integrate into an existing global marketing ecosystem, while executing day-to-day activity independently
  

BONUS POINTS

• Experience supporting Digital PR or content-led PR initiatives
  
• Experience supporting award submissions or industry recognition
  
• Light event or field marketing support experience
  
• Familiarity with tools such as HubSpot, Asana, Trello, Slack, or similar
  

ABOUT YOUR GROWTH

As an organization we support your growth and development by investing in your learning to advance your career. We believe in empowering you to showcase your knowledge and skills to win together.

ABOUT OUR CULTURE

We value our best-in-class company culture, which is results-driven, innovative, fast-paced and fun. Our focus is on outcome, not output. We encourage our employees to work with an entrepreneurial spirit while applying a businesslike approach. When you work with great people and leaders that support you, there is no end to what you can accomplish. We celebrate different backgrounds and perspectives from our team members, but one thing we all have in common is a core set of values:

Think Big

“Think Big” challenges our teams in all aspects of the business. For our clients, it requires that we expand their vision beyond what’s expected, while pushing us to become a committed partner who provides strategic recommendations and measurable outcomes.

Own It

“Own It” plays a key role in encouraging employee autonomy. We believe owning it inspires employees to build skillsets within their roles and beyond to drive their career where you want. “Own It” highlights ability to make the work yours and deliver creative results.

Have Fun

“Have Fun” means we enjoy working together and cultivating a great work experience for everyone. Our passion for what we do is visible throughout the organization. Anything we enjoy, we are naturally going to do better, so we make our work something we look forward to, rather than simply something we have to do.

ABOUT OUR PRACTICES

NP Digital takes a human-centric approach to hiring. AI tools may assist with administrative or creative tasks, but all evaluations and decisions are made by our awesome people.

NP Digital is an Equal Opportunity Employer, proud of our diversity and inclusive culture! Our goal is to positively impact change through our actions, and we’re committed to equal employment opportunities regardless of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law. All employment is decided based on qualifications, merit, and business need.