At
destinationone Consulting
, we are re-imagining
the world of strategic recruitment, executive search and HR services. Our innovative model destinationoneRAASS™
(Recruitment-As-A-Subscription-Service) provides organizations acrossimpact sectors.

We’re looking for a
Marketing & Lead Generation Specialist
to power our growth. This role is perfect for a results-driven marketer who thrives in fast-paced environments and wants clear KPIs, career growth, and exposure to the North American market.

What You’ll Do

• 
  Plan & execute digital marketing campaigns (web, email, social, organic and paid media).
• 
  Own
  Zoho CRM
  : manage data quality, dashboards, campaign integrations, and user adoption.
• 
  Partner with Business Development to align CRM workflows with go-to-market strategies.
• 
  Create, publish, and manage content (written, visual, and video) with accuracy and consistency.
• 
  Design marketing assets (graphics, email templates, social visuals) using Adobe Creative Suite.
• 
  Lead SEO/SEM strategy — keyword planning, optimization, and performance tracking.
• 
  Track, analyze, and report on campaign performance with actionable insights.
• 
  Draft and manage RFP/RFQ/proposal content with leadership and subject matter experts.

Requirements

• 
  Experience in
  lead generation, digital marketing, and CRM management
  (Zoho a plus).
• 
  Skilled in creating compelling content (written, visual, video).
• 
  Strong communicator, highly organized, proactive problem solver.
• 
  Analytical mindset with experience in campaign metrics, SEO/SEM, and data-driven optimization.
• 
  B2B & B2C marketing experience preferred.

• 
  Leads:
  50–75+ qualified leads/week.
• 
  CRM:
  95%+ data accuracy.
• 
  Campaigns:
  15–20% open rates, 3–5% CTR.
• 
  Conversions:
  10–15% increase in lead-to-opportunity conversion.
• 
  Content:
  5–7 quality content pieces/week.
• 
  Reports:
  100% on-time dashboards & reporting.

Benefits

Compensation
& Incentive Structure

• 
  Base
  Salary
  : ZAR 15,000/month
  (or depending on experience).
• 
  Performance Bonus
  : Up to 20% of base salary per quarter, tied to KPI
  achievement.

• 
  Work with a North American
  company disrupting recruitment
  in government, healthcare, non profits, education, cleantech and other secotrs.
• 
  Remote role with a collaborative, global team.
• 
  Transparent KPIs, fair pay, and real growth opportunities.