Destsetters

Marketing & Expansion Specialist

Destsetters  •  Athens, GR (Remote)  •  2 hours ago
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Job Description

Destsetters, one of the most innovative tourism marketing agencies, is looking for a passionate and results-driven Marketing & Expansion Specialist to join our team. This key role will drive the execution of our marketing strategies while expanding our reach by presenting the company and its projects to key audiences, such as architects, real estate firms, investment firms, design offices, and other collaborators in the tourism and hospitality sector. You will play a crucial role in ensuring that Destsetters’ branding, marketing, and expansion strategies continue to thrive while supporting the company’s growth within the industry.

Role and Responsibilities:

  • Marketing Plan Execution: Implement and oversee the company’s comprehensive marketing plan, ensuring all initiatives align with Destsetters’ growth strategy.
  • Brand Representation: Present the company to key audiences, including architects, real estate firms, investment firms, design offices, and collaborators to build and strengthen relationships, expanding Destsetters’ exposure and visibility.
  • Online Content & Digital Campaigns: Develop and manage the company’s online presence, including social media channels, website content, blogs, and articles. Plan, execute, and optimize digital marketing campaigns (email marketing, Google Ads, social media ads) to increase brand awareness, lead generation, and engagement.
  • B2B Collaborations: Create professional presentations showcasing Destsetters’ unique value proposition, successfully engaging potential B2B partners such as hotel investors, architects, and real estate developers.
  • Market Research & Analysis: Conduct research to identify opportunities for market expansion, staying ahead of industry trends and competitor activities to refine and improve branding and marketing strategies.

Requirements

  • Degree in Marketing, Business, Hospitality, Media Studies, or related fields.
  • 2-4 years of experience in digital marketing, content creation, branding, or business development, with a proven track record in executing successful online content strategies and digital campaigns.
  • Experience with digital advertising platforms such as Google Ads, Facebook Ads, etc.
  • Proficiency in Canva for creating visually compelling marketing materials.
  • Excellent communication and presentation skills, particularly in B2B settings.

Benefits

  • Competitive salary with growth potential based on performance.
  • Opportunity to work fully remotely during certain periods.

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Destsetters

About Destsetters

Destsetters is one of the most innovative tourism companies that studies the needs of international hoteliers and creates new projects filling the gaps of the industry. Over the last 6 years, the young and passionate team of Destsetters has created 3 successful travel projects, becoming one of the fastest developing group of companies in the global hospitality industry.

The well-known Destsetters projects are:

Travel by Interest

An online platform that helps hoteliers create targeted content easily connecting their booking engine, giving them at the same time effective promotional packages to reach a wide ready-to-buy audience. The online platform www.travelbyinterest.com is already considered the most effective tool for targeting Gay, Luxury, Gastronomy and Wellness travellers and is expected to become the most important hotel content generator for international hoteliers.

Hotelier Academy

A next-generation Educational Media that focuses on keeping hoteliers updated with new methods, ideas and trends, as well as on creating amazing B2B content that will inspire the global hospitality industry. The modern website www.hotelieracademy.org hosts only top quality content produced by top-level professionals. The project is also expected to launch premium educational content and smart seminars for hotels who want to stand out the competition.

Upselling Hotel

A new premium service that creates advanced personalised hotel reporting & consulting, for increasing the hotel service sales from current guests. On top of that, the highly qualified Hotel Experts of www.upsellinghotel.com, give birth to strategically specified new hotel concepts that make hotels more attractive. The concepts ensure unique experiences for the guests and high revenue margins for the Hoteliers.

What is the key to success of the Destsetters Projects?

The high expertise on the global Hotelier Industry and the consistent research on the market's evolutions and new trends.

Industry
Travel & Hospitality
Company Size
11-50 employees
Headquarters
Athens, GR
Year Founded
2012
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