Job Description

Purpose of the Role

Savills Place is seeking a highly motivated and creative Marketing Executive to support the delivery of integrated marketing activity across a varied portfolio of retail and leisure destinations. This role will play a key part in driving brand awareness, customer engagement and footfall through the delivery of high-quality digital content, social media and campaigns.

Working closely with the Marketing Manager and wider internal teams, the successful candidate will be responsible for the execution of day-to-day marketing activity, stakeholder engagement and performance reporting, ensuring all output aligns with our clients brand and commercial objectives.

Key Responsibilities

Social Media & Digital Content

• Manage day-to-day social media channels, including content planning, scheduling and community management using platforms such as Sprout Social.

• Support the development and delivery of social media strategies aligned to wider marketing and asset objectives.

Content Creation & Copywriting

• Produce compelling and on-brand copy for social media, websites and email campaigns.

• Create and upload content across multiple websites using CMS platforms.

• Ensure all content follows SEO best practice and is digitally optimised.

Video Content Creation

• Capture and edit video content in a style aligned with current content creator trends

• Stay up to date with emerging trends, creators and formats to continuously evolve content output.

Campaign Support

• Support the planning and delivery of integrated marketing campaigns.

• Assist in delivering marketing activity that supports commercial objectives and enhances client performance.

Performance & Reporting

• Monitor, analyse and report on marketing performance across key KPIs.

• Provide insights and recommendations to inform future activity and client reporting.

Website & Digital Management

• Maintain and update website content, ensuring accuracy and relevance.

• Identify and troubleshoot website issues, supporting ongoing improvements and development.

• Support the management of the Savills Place website and social presence.

Email Marketing

• Develop and deploy email campaigns and newsletters to a range of databases.

• Monitor and optimise performance to improve key metrics including open rates and click-through rates.

Stakeholder Engagement

• Build and maintain strong relationships with brands and key stakeholders to source and promote content, news and offers.

• Liaise regularly via a range of channels including meetings, calls and digital communication.

• Work collaboratively with internal teams, including surveyors and client relationship managers.

New Business & Research

• Contribute to case studies, pitches and best practice documentation.

• Carry out competitor analysis and market research to support strategic decision-making.

Operational Responsibilities

• Manage personal expenses, invoicing and travel in line with company processes.

• Undertake regular site visits to capture content, including photography and video (some out-of-hours working may be required).

• Contribute positively to the Manchester office environment and wider Savills team culture.

Skills, Knowledge and Experience

• A degree in Marketing (or a related discipline) with a minimum of 2 years’ relevant experience, or at least 5 years’ equivalent experience within a marketing role.

• Strong working knowledge of key social media platforms, including Instagram, Facebook and TikTok, with an understanding of platform best practice.

• Experience using video editing tools to produce high-quality content for social media channels.

• Ability to generate creative content ideas and maintain an up-to-date understanding of social media trends, audience behaviours and best practice.

• Experience using social media management tools, such as Sprout Social (or similar platforms).

• Confident in using Microsoft Office applications, including Outlook, Word, Excel and PowerPoint.

• Familiarity with email marketing systems, such as Mailchimp, including campaign creation and performance tracking.

• Excellent communication and interpersonal skills, with a proven ability to manage and build relationships with a range of stakeholders.

This job description outlines the principal responsibilities of the role but is not exhaustive. The successful candidate will be expected to stay up to date with developments in digital marketing and proactively contribute ideas and strategies to ensure that managed accounts, as well as Savills Place brand communications, remain current, engaging and effective.

As the role evolves, you will be required to undertake additional duties in line with business needs and your ongoing professional development within the business.

Working Hours - 37.5 hours per week

Three days per week in the Manchester city centre office, two from home/site.

Regular travel to client sites required.

Please see our Benefits Booklet for more information.