Job Description

Marketing Executive

Department: Marketing

Employment Type: Permanent

Location: London, UK

Description

We see a world where we all contribute to a thriving planet and together, we are a collective force for good. Planet Mark is a sustainability certification which recognises outstanding achievements, encourages action, and builds an empowered community of like-minded individuals. We work with businesses to rigorously measure their carbon footprint and social value, engage their staff and supply chain to unlock their knowledge and drive passion for change, and communicate their progress to build a positive brand. We help businesses put a purpose at the heart of their organisation that brings social, environmental, and economic considerations together.

Looking for a marketing role where you can see the difference your work makes? As our Marketing Executive, you’ll bring campaigns to life, create content that connects with business audiences and deliver engaging prospect experiences. You’ll have plenty of variety, space to build your skills and the opportunity to work across the full marketing journey, from first interaction through to qualified lead.

What that means day to day

You’ll join a collaborative marketing environment where you can take ownership of delivery while learning from experienced colleagues

You'll be responsible for:

• 🚀 Bringing integrated campaigns to life across email, organic social and content, helping to generate qualified leads and pipeline for SafePlanet Advanced.
• 🧭 Creating effective customer journeys by building landing pages, conversion assets, nurture flows and lead lifecycle campaigns.
• 🎯 Making marketing more personal by supporting account-based activity for priority organisations and their buying teams.
• ✍️ Turning ideas into engaging content by writing blogs across the Planet Mark product range and repurposing longer pieces for email and social channels.
• 🎤 Creating valuable prospect experiences by planning and delivering bi-monthly webinars, from promotion and speaker coordination to follow-up communications.
• 📊 Using results to improve activity by monitoring campaign and event performance, sharing insights and identifying optimisation opportunities.
• 🌍 Helping deliver a standout Sustainability Summit through promotional activity, attendee communications and event marketing materials

What you’ll need to be successful

• You’ll have experience in a growth, digital or marketing executive role.
• You’ll have hands-on experience delivering campaigns through owned or organic channels, such as email, social media and content.
• You’ll be comfortable writing clear and engaging content for a business audience.
• You’ll have working knowledge of a marketing automation or email platform.
• You’ll be confident using basic performance analytics, such as GA4 or campaign dashboards.
• You’ll be a strong written communicator who can adapt your tone for different audiences.
• You’ll be organised and comfortable managing multiple campaigns, channels and events at the same time.
• You’ll have basic design, video-editing or multimedia content-creation skills.
• You’ve previously run or supported webinars and events.
• Experience using a CRM platform, such as Microsoft Dynamics, would be useful.
• You may also have supported account-based marketing or ABM campaigns.
• Experience within a membership, subscription, sustainability or B2B services organisation would be an advantage.

What you'll get in return

We have a hybrid workplace policy, where you will work from the office 3 days per week.

We want you to be able to do your best work here. We emphasize providing many ways to support our team to do their best work and below are some of the perks and benefits we offer:

Personal Health & Wellbeing / Benefits

>🍼 Enhanced Parental Leave

>🌴Generous annual leave, with the option to buy additional days

>🏥 Healthcare Plan

>💟 Annual Giving Day – an extra day to give back to yourself or your community

>🚲 Cycle-to-work Scheme

> 🚗 EV Salary Sacrifice Scheme

Future Planning

>💰Pension scheme with employer contributions

>🧬 Life Assurance – 3X base salary

>💸 Rewards Program – access to discounts and cashback

>🏫 LinkedIn Learning License for upskilling & development

Embracing AI at Veriforce

As part of our commitment to innovation and continuous improvement, we're actively embedding AI tools and ways of working across the business. We encourage all employees to explore how AI can enhance productivity, improve decision-making, streamline processes, and create value for our customers.

The effective adoption and use of AI will form part of role expectations and will be considered as part of regular objective reviews and performance conversations. We're looking for individuals who are curious, adaptable, and excited about leveraging technology to work smarter and drive better outcomes.

Interested but don’t feel you meet all the requirements?

Our recruitment team assesses and reviews all applications against the role and business needs. We believe in people having transferable and soft skills and want you to know that we do consider where an individual might not meet all the criteria, but have the aptitude and capability, nonetheless. Our priority is to ensure we set people up for success. We will make a final call based on our determining whether we can offer the necessary support to upskill or provide the developmental support needed for you to get the best out of this opportunity with us!

Bring Your Whole Self to Work.

We are proudly an equal-opportunity employer. We are committed to ensuring that no candidate is discriminated against because of gender identity and expression, race, disability, ethnicity, sexual orientation, age, colour, region, creed, national origin, or sex. We are dedicated to growing a diverse team while continuing to create an inclusive environment where everyone feels safe and empowered to be themselves.

What you can expect if you apply:

• A response to your application within 15 working days
• An interview process consisting of:
• An initial discovery call with the recruiter
• A first stage interview via Microsoft Teams
• Additional interview (likely face to face) with the stakeholders you’ll be working with closely in the role

We’re keen to ensure our hiring process allows you to be at your best, so if you need us to make any adjustments, please just let us know.