We are seeking an experienced Marketing Manager/Executive with strong expertise in digital and campaign marketing, coupled with an understanding of AI-driven tools. The ideal candidate should be adept at designing campaigns, generating impactful content, and driving effective lead generation strategies in the IT domain.Key ResponsibilitiesPlan, design, and execute integrated marketing campaigns to promote services and solutions.Leverage AI tools to generate high-quality content, campaign creatives, and marketing assets.Manage and optimize campaigns using marketing automation platforms such as HubSpot, Marketo, Salesforce, and Zoho.Design and publish engaging LinkedIn content posts, ads, and thought leadership articles.Implement demand generation and lead nurturing strategies to deliver qualified leads for sales.Collaborate with cross-functional teams to create IT-specific use cases, case studies, and whitepapers.Track and report on campaign performance, engagement metrics, and lead conversion rates.Stay updated with the latest trends in AI, digital marketing, and IT market dynamics.Requirements5–7 years of experience in marketing, with a strong focus on digital and B2B campaigns.Proficiency in marketing automation platforms (HubSpot, Apollo, Salesforce, Zoho).Solid understanding of AI tools for content creation, marketing automation, and analytics.Proven ability to design impactful campaigns for platforms like LinkedIn.Demonstrated expertise in lead generation, nurturing, and pipeline growth.Strong understanding of IT solutions to conceptualize and present use cases.Excellent communication, storytelling, and content development skills.Based in Hyderabad, with flexibility to work in a hybrid/office environment.Preferred SkillsExperience in the B2B IT/technology sector – specifically, marketing Salesforce Services – Development, Maintenance etc., primarily in the US market.Creative mindset with strong analytical and reporting skills.Comfortable working with cross-functional global teams.
Cambridge Technology Enterprises Limited (CTEL) (NSE: CTE; BSE: 532801) is a global technology services company, recognized as a thought leader and innovator of enterprise solutions.
From building entire infrastructures or platforms to solving complex IT challenges, we help businesses accelerate their digital transformation and become an AI-first business. With over 20 years of expertise as a technology services company, we enable our customers to stay ahead of the curve by helping them figure out the perfect approach, solutions, and ecosystem for their business. Our experts help customers leverage the right AI, big data solutions, and intelligent platforms that will help them become and stay relevant in a rapidly changing world.
Our offerings:
AI and Data
• Machine Learning
• Data Engineering
• Data Analytics
Application Services
• Mobility
• IAM Services
• SaaS/Custom Apps
IoT Services
Infrastructure and Cloud Services
• Cloud Migration and Transformation
• Infrastructure Managed Services
• AWS Well-Architected Review
• DevOps
