Job Description

He angitūtanga: The opportunity

Join the Marketing, Communications and Growth rōpū and help bring Auckland's most exciting live experiences to life.

Reporting to the Group Marketing Manager, this role sits within the Auckland Live Marketing & Ticketing team, where you'll plan, deliver and optimise marketing campaigns that drive ticket sales, grow audiences and elevate the Auckland Live brand. From major theatre productions and concerts to festivals and city centre activations, you'll work across a diverse programme, collaborating with internal and external stakeholders to connect audiences with unforgettable experiences.

This role is ideal for a marketer with experience in the arts, entertainment, events or cultural sectors who wants to play a key role in delivering audience growth and commercial outcomes across Auckland's leading live entertainment venues.

Key responsibilities

• Plan and deliver integrated marketing campaigns across digital, social, outdoor, print and owned channels.
• Manage campaign activity from planning through to execution, optimisation and post-campaign evaluation.
• Provide marketing support and relationship management to presenters, promoters and stakeholders across Auckland Live venues and wider Tātaki Auckland Unlimited rōpū.
• Create compelling content for Auckland Live's digital and social channels to drive awareness, engagement and ticket sales.
• Collaborate with design, ticketing, communications and content teams to maximise campaign performance.
• Monitor campaign performance and audience behaviour, using data and insights to optimise results.
• Support audience development initiatives that attract new and diverse audiences to Auckland Live experiences.
• Manage campaign budgets, timelines and reporting requirements.

He kōrero mōu: About you

You're an experienced marketing professional who thrives in a fast-paced, creative environment and understands the unique challenges of promoting live experiences. You bring a blend of strategic thinking, hands-on campaign delivery and stakeholder management skills, with a passion for connecting audiences to arts, culture and entertainment.

Ideally, you have experience working within the arts, creative, entertainment, performing arts, festivals, venue or live events sectors and understand the commercial drivers behind ticket sales, audience growth and event success.

You will have:

• 3+ years' experience in a marketing, campaign or communications role.
• Experience working within the arts, entertainment, cultural, creative industries, festivals, events or venue sectors is highly desirable.
• Proven experience planning and delivering integrated marketing campaigns from concept through to execution and evaluation.
• Strong understanding of audience acquisition, engagement and conversion strategies.
• Experience managing multiple campaigns and competing priorities while meeting deadlines.
• Excellent stakeholder management skills, with the ability to build trusted relationships with presenters, promoters, agencies and internal teams.
• Strong digital marketing capability, including social media, email marketing, paid digital advertising and website content.
• Demonstrated content creation and copywriting skills, with exceptional attention to detail and proofreading ability.
• Experience analysing campaign performance and using data and insights to optimise future activity.
• Strong organisational and project management skills, including experience using tools such as Asana, Teams and Microsoft 365.
• Budget management experience, including tracking expenditure and delivering campaigns within budget is highly desired.

You are also:

• Commercially minded and motivated by delivering audience growth and ticket sales outcomes.
• Passionate about Tāmaki Makaurau's arts, culture and live entertainment landscape.
• Collaborative, adaptable and confident working with a broad range of stakeholders.
• Proactive, resourceful and able to take ownership of projects, while meeting tight deadlines.
• Curious about emerging marketing trends, audience behaviours and digital platforms.
• Committed to creating inclusive experiences and engaging diverse communities.

Ngā āhuatanga kei a mātou: What we offer

• A dynamic role working across some of Auckland's most exciting events, festivals and live entertainment experiences.
• The opportunity to market world-class performances, events and cultural experiences.
• A collaborative, high-performing team environment.
• Opportunities to grow your marketing expertise and career.
• The chance to contribute to the cultural vibrancy of Tāmaki Makaurau.
• Access to employee benefits, discounts and live event experiences.

This is a full-time role (Monday to Friday), with some evening and weekend work required to support live events.

Tono Mai: Apply now!
Read the Position Description Here
Applications Close 19th August 2026

We may close this vacancy early if we receive sufficient applications for the roles. Therefore, if you are interested, please submit your application as early as possible.

If you're passionate about live experiences and ready to help bring Auckland's cultural scene to life, we'd love to hear from you. Date applications close:

Please submit your CV and a cover letter outlining your interest in the role and how your experience aligns with the requirements of the position.

Tātaki Auckland Unlimited is an equal opportunity employer (EOE) and is committed to providing a working environment that embraces and values diversity and inclusion. If you have accessibility requirements or require support with the application process, please let us know so we can assist you.