Job Description

End Date

Friday 03 July 2026

Salary Range

£30,201 - £31,790

We support flexible working – click here for more information on flexible working options

Flexible Working Options

Hybrid Working, Job ShareAre you ready to help shape the future of transport in the UK?
We have an exciting opportunity for an ambitious, driven (pardon the pun!) individual to join the Transport Full Funnel team within Homes and Transport.
As a Marketing Assistant, you’ll provide high-quality administrative and technical support to deliver marketing initiatives, coordinating activity that supports customer acquisition and onboarding across Transport and working with stakeholders to ensure effective delivery.

Key Responsibilities:

• Assist in the implementation of the Customer Lifecycle Management plan by supporting the Transport Acquisition & Onboarding team collaborate with Accelerator teams to deliver activity aligned to the Full Funnel plan.
• Support the briefing process into Growth, CRM, DE and Campaigns & Social accelerator teams for successful campaign outcomes that can be automated where possible and delivered as part of those teams’ BAU work.
• Monitor campaign performance & test & learn activity and produce reports from different accelerator teams, compiling the raw data into standard stakeholder packs.
• Stay updated on marketing trends, be curious to understand new routes to market, new data & technology.
• Maintain high standards of execution across all campaign work to ensure we deliver against target outcomes.
• Demonstrate a culture of strong collaboration, communication, and focus to enable pace of change and transformation.

Key Capabilities:

• Full Funnel Marketing Planning & Execution – Assists with designing and delivering successful CLM plans across the funnel to acquire and engage customers and deepen relationships through cross-sell and upsell. Supports the development of cross-channel marketing activations powered by clear insight and analytical rigour to ensure we’re delivering incremental needs met growth for the business.
• Agile Models of Operating and Fast Paced – Supports agile methods and actively collaborates, linking across various teams and subject areas in agile pods quickly. Be curious about essential changes needed to enhance marketing agility (e.g. technology, tools, organizational development, work methods, etc.).
• Control Management – Assists with managing budgets, workflows, projects, and risks associated with marketing plans. This includes adhering to accurate budget management and showing the work in workflow tools like JIRA and Workfront.
• Commercial Competence – Reviews marketplace knowledge and builds a network across the business to make informed marketing decisions for the business area of alignment. Seeks knowledge and experience to enhance the commercial return from marketing plans aligned to the Group strategy, optimising activity against important metrics.

Values & Behaviours

• Thinks We not Me. Is outstandingly collaborative with peers and colleagues across teams and this is demonstrated through their actions as well as their words. Is not competitive over jurisdiction, glory, or power. Simply put, they want to work with others to enable the bank to win in the market with customers. They are humble, actively listen and actively learn.
• Humility and Active Listening: Exhibits humility, actively listens, and continuously learns to foster curious, non-competitive, and psychologically safe teams. Encourages a culture where team members feel valued and empowered to contribute their best.
• Radical Candour with Care: Delivers feedback with radical candour and care, promoting continuous improvement and making our talent the envy of competitors. Strives to build an environment where open, honest communication is the norm, and team members feel supported in their growth.
• Inclusive and Collaborative: Values diverse perspectives and works inclusively to harness the strengths of all team members. Builds trust and fosters long-term dedication to shared goals, ensuring everyone feels a sense of belonging and purpose.

If this role sounds like it could be for you, we’d love to hear from you.

We operate a hybrid working model, enabling colleagues to experience the benefits of time in the same location as their colleagues for a minimum of two days each week, while also entrusting colleagues with choice about where they work for the rest of the week to deliver their very best.

Our continued commitment to helping Britain prosper means that as a colleague you can make a difference to customers, businesses and communities.

Together we have a key role to play in shaping the bank of the future, whilst the scale and reach of our Group means you'll continue to have opportunities to learn, grow and develop.

We're focused on creating a values-led culture, and our approach to inclusion and diversity means that we all have the opportunity to make a real difference, together.

Apply Now: If you're ready to make a significant impact in our marketing team, apply today and take the next step in your career with Lloyds Banking Group!

Our continued commitment to helping Britain prosper means that as a colleague you can make a difference to customers, businesses and communities.

Together we have a key role to play in shaping the bank of the future, whilst the scale and reach of our Group means you'll continue to have opportunities to learn, grow and develop.

We're focused on creating a values-led culture, and our approach to inclusion and diversity means that we all have the opportunity to make a real difference, together.

As part of the Group's commitments as a result of ring-fencing legislation, colleagues based in the Crown Dependencies are required to be exclusively dedicated to the non-ring-fenced bank and its subsidiaries. This means that colleagues who are based in the Crown Dependencies would not be able to undertake roles for the Ring Fenced Bank from their existing location and would need to consider relocation when applying for roles.

At Lloyds Banking Group, we're driven by a clear purpose; to help Britain prosper. Across the Group, our colleagues are focused on making a difference to customers, businesses and communities. With us you'll have a key role to play in shaping the financial services of the future, whilst the scale and reach of our Group means you'll have many opportunities to learn, grow and develop.

We keep your data safe. So, we'll only ever ask you to provide confidential or sensitive information once you have formally been invited along to an interview or accepted a verbal offer to join us which is when we run our background checks. We'll always explain what we need and why, with any request coming from a trusted Lloyds Banking Group person.

We're focused on creating a values-led culture and are committed to building a workforce which reflects the diversity of the customers and communities we serve. Together we’re building a truly inclusive workplace where all of our colleagues have the opportunity to make a real difference.