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Marketing Executive

eRecruiter  •  Lekki, NG (Onsite)  •  27 days ago
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Job Description


Our client is a leading investment banking and financial advisory firm with expertise in mergers & acquisitions, capital raising, project and structured finance, and rating advisory services in Nigeria and Africa looking to hire a Marketing Executive.

Job Summary
As a Marketing Executive, you will play a key role in driving the sales and marketing activities to attract potential borrowers and expand customer base. You will be responsible for developing and implementing effective marketing strategies, campaigns, and
initiatives to increase brand awareness, customer acquisition, and loan portfolio growth. This position requires a dynamic individual with strong communication and interpersonal skills, a deep
understanding of the microfinance industry, and the ability to work collaboratively with cross-functional teams.

Job Responsibilities

  • Develop and execute marketing strategies to promote micro-lending services and products.

  • Lead generation and sales of loan products.

  • Conduct market research to identify opportunities and trends in the microfinance industry.

  • Create and manage marketing campaigns across various channels, including digital, social media, and
    traditional channels.

  • Build and maintain relationships with key stakeholders, including clients, partners, and community
    organizations.

  • Monitor and analyze the performance of marketing initiatives, providing regular reports and
    recommendations for improvement.

  • Stay informed about industry trends, competitors, and regulatory changes to adapt marketing
    strategies accordingly.

  • Assist in the development of marketing collateral, such as brochures, presentations, and promotional
    materials.

  • Participate in events, conferences, and networking opportunities to enhance the company's visibility.

Education and Experience:

  • Bachelor’s degree in marketing, Business, or a related field.

  • Minimumof 4 years’ experience as a Marketing Executive, preferably in the financial or microfinance
    sector.

  • Familiarity with micro-lending products and services.

Skills and Abilities:

  • Strong communication and interpersonal skills.

  • Creativity and ability to think outside the box.

  • Proficient in digital marketing tools and platforms.

  • Analytical skills to interpret data and make informed decisions.

  • Results-oriented with a focus on achieving targets.

  • Knowledge of microfinance industry trends and regulations
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About eRecruiter

eRecruiter Africa was born from the need to have a Pan-African recruitment consulting firm that places the client first. Our goal is to be the best recruiter in Africa, in the industries we operate.

We succeed because we dare to think differently from our competitors and ask our clients the right questions, thereby uncovering what they may not have thought of. We truly understand our markets and are passionate about it.

We have continued to develop our markets and venture into new territories. Currently, we recruit into the entire African Market. We deliver the right candidates while taking into consideration the role and organizational fit. Our clients are at the heart of our business and we always take an interest in our clients’ business – that’s why we always get it right first time. We currently have a 99% client retention rate

Industry
Consulting & Advisory
Company Size
51-200 employees
Headquarters
Ikeja, NG
Year Founded
2012
Website
erecruiterafrica.com
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