Job Description

Marketing Executive

Our client is a large-scale physical retail mall managed like a startup as it reinvents and is reborn into an entirely new concept. They have redefined their retail with a "Fit by Day, Fun by Night" concept, offering a unique blend of stores, restaurants, and fitness establishments in a sprawling 180,000 sqm space.

As a Marketing Executive at Bravo BKK, you will be a key player in developing and implementing comprehensive marketing strategies that encompass various channels and touchpoints. This dynamic role is ideal for a creative and strategic individual who thrives in a fast-paced environment and is passionate about creating holistic marketing campaigns.

Responsibilities

• Develop and execute holistic marketing strategies that align with company objectives

• Coordinate with cross-functional teams to ensure a unified and consistent brand message across all channels

• Collaborate with content creators and design teams to develop compelling content for various platforms, including digital, social media, and traditional channels

• Ensure content aligns with the overall marketing strategy

• Plan and execute end-to-end marketing campaigns, from ideation to analysis

• Utilize a mix of online and offline channels to maximize campaign reach and impact

• Monitor and analyze campaign performance metrics to optimize strategies for future campaigns.

• Provide regular reports and insights to the marketing team and stakeholders

• Contribute to the development and maintenance of the company's brand identity

• Ensure brand consistency across all marketing materials and touchpoints

• Collaborate with internal teams and external partners to ensure seamless execution of marketing initiatives

• Capture and translate the CEO's vision and aspirations into compelling content for personal brand development

• Work closely with sales teams to align marketing efforts with sales goals
  

Qualifications

• Bachelor's degree in Marketing, Communications, Journalism, or a related field

• Minimum of 3 years of professional experience in content creation, social media management, or related fields

• Strong written and verbal communication skills

• Creative mindset with the ability to think outside the box

• Knowledge of social media platforms and trends

• Experience in personal brand development or content creation (e.g., personal blog, social media presence)

• Ability to work in a dynamic and fast-paced environment

• Eagerness to learn and grow in a creative role