BD

Marketing Director, Specimen Management

BD  •  Minato, JP (Onsite)  •  2 months ago
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Job Description

Marketing Director, Specimen Management (SM)

Location: Tokyo

Report to: Director, Specimen Management

Subordinates: 3 (Product Manager 1, Clinical Solution 2)

Purpose of the Role

The Marketing Director, Specimen Management (SM) is responsible for leading SM Japan’s strategic planning and driving the execution of initiatives that support business growth and the achievement of financial targets. This role partners closely with key stakeholders across Japan, regional, and global SM leadership teams, as well as cross‑functional departments, to identify market opportunities, shape business strategies, and ensure successful commercial implementation.

Key Responsibilities

Strategic Leadership

  • Develop the overall strategic direction for SM Japan and lead cross-functional execution to achieve business objectives.

Financial & Business Analysis

  • Conduct financial assessments of targeted customer segments to support the development of value-based offerings and commercial execution plans.

Market & Customer Insights

  • Oversee market research activities and guide the team in analyzing trends, unmet customer needs, and competitive landscapes to identify opportunities and challenges for business growth.

Team Leadership & Coaching

  • Lead, mentor, and develop the marketing team.
  • Drive project execution in collaboration with sales and other marketing stakeholders, ensuring accountability and timely delivery.

Stakeholder Collaboration

  • Partner with internal and external stakeholders—including regional/global teams, commercial leaders, and key customers—to drive strategic initiatives and ensure alignment across the organization.

Qualifications

Experience & Skills

  • Proven experience in a strategic leadership role within the Medical Devices or Healthcare industry, with strong exposure to marketing and business-related functions.
  • Demonstrated success working with customers in the medical/clinical segment.
  • Strong interpersonal skills and the ability to communicate complex ideas clearly and persuasively.
  • Excellent written and verbal communication skills, including the ability to deliver high-quality presentations.
  • Advanced analytical capabilities, including business economics, financial analysis, and financial modeling.
  • Strong project management skills with the ability to plan, organize, monitor, and execute complex initiatives.
  • Ability to engage, influence, and collaborate effectively across all levels of the organization—from senior leadership to operational teams.
  • Ability to contribute to and execute long-range regional strategies.

Education

  • Bachelor’s degree in Business, Finance, Marketing, Economics, or a related field; or equivalent professional experience.

Language Requirements

  • Japanese: Native
  • English: Fluent

Required Skills

Optional Skills

Primary Work Location

JPN Tokyo - Minato-ku

Additional Locations

Work Shift

BD

About BD

BD is one of the largest global medical technology companies in the world and is advancing the world of health™ by improving medical discovery, diagnostics and the delivery of care. The company supports the heroes on the frontlines of health care by developing innovative technology, services and solutions that help advance both clinical therapy for patients and clinical process for health care providers. BD and its more than 70,000 employees have a passion and commitment to help enhance the safety and efficiency of clinicians' care delivery process, enable laboratory scientists to accurately detect disease and advance researchers' capabilities to develop the next generation of diagnostics and therapeutics. BD has a presence in virtually every country and partners with organizations around the world to address some of the most challenging global health issues. By working in close collaboration with customers, BD can help enhance outcomes, lower costs, increase efficiencies, improve safety and expand access to health care. For more information on BD, please visit bd.com.

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Industry
Manufacturing & Production
Company Size
10,000+ employees
Headquarters
Franklin Lakes, New Jersey
Year Founded
Unknown
Website
bd.com
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