ROLE & RESPONSIBILITIES
•Ensure continuity and consistent execution of the existing B2B marketing strategy and operating model under the management of Global Blue CMO
•Lead and orchestrate the central B2B Marketing team by managing 6 marketing specialists
•Lead and validate Global Blue’s B2B content creation (white papers, insights, LinkedIn, webinars, website).
•Drive sales enablement tools creation (sales decks, success cases, products videos, POSM)
•Oversee website management, event landing pages and creative deliverables.
•Oversee CRM usage and marketing automation strategy
•Coordinate with local marketing communities to ensure alignment of B2B marketing initiatives
PROFILE & EXPERIENCE
• Senior experience in B2B marketing within an international environment.
• Strong strategic mindset with hands-on execution capability.
• Proven people management, leadership and stakeholder management skills in a multicultural environment.
• Experience with CRM and marketing automation tools.
• Fluent English required (written and spoken); French is a plus.
CONTRACT DETAILS
• Contract type: Fixed-term contract (at least 9 months)
• Location: Levallois Perret (hybrid – 3 days remote/ 2 days at the office)
• Start date: As soon as possible
At Global Blue, a Shift4 Payments company, we firmly believe that enhancing the shopping experience drives performance. Our mission is to seamlessly connect shoppers and brands worldwide by simplifying the shopping experience and boosting retailer performance.
With over 40 years of expertise, we pioneered Tax Free Shopping and expanded into Payments and Post-Purchase solutions. As a business partner for the shopping journey, we support retailers in over 41 million Tax Free Shopping transactions each year and help payment partners elevate the experience of more than 64 million transactions worldwide. Our post-purchase solutions serve more than 52 million e-commerce shoppers.
Listed on the New York Stock Exchange, we generated €33bn Sales in Store and €508M revenue in FY 2024/25. Our diverse community of over 2,000 employees represents more than 80 nationalities across 53 countries.
At Global Blue, we cultivate a culture of empowerment, collaboration, and innovation. Together, we strive towards a brighter future for the businesses we serve. With Global Blue, enjoy the journey.
