Henkel

Marketing Data Scientist (m/f)

Henkel  •  Bratislava, SK (Hybrid)  •  15 days ago
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Job Description

About this Position

What you´ll do

  • Role
    Responsibilities:
    Model Management & Delivery: Prepare and maintain Marketing Mix Models (MMM) and related analyses, ensuring the quality, accuracy, and timely delivery of models, data, and analyses to stakeholders
  • Data Curation & Validation: Collect, structure, and validate data from various internal and external sources (media, sales, pricing, promotions, etc.)
  • Insight Generation & Strategy: Develop insights and recommendations to support marketing investment optimization and broader business decision-making
  • Cross-functional Collaboration: Collaborate with stakeholders and cross-functional teams to interpret results and present findings in a clear and actionable way
  • Continuous Improvement: Drive the continuous improvement of modeling methodologies, data quality, and analytical workflows
  • What You'll Be Working On
  • Develop
    and maintain statistical Marketing Mix Models (MMM) in Python using the
    Google Meridian library
  • Analyze
    the impact of Henkel's marketing activities (TV, digital, promotions,
    pricing, etc.) on sales performance across selected markets
  • Translate
    analytical results into actionable business insights and recommendations
    to optimize marketing budget allocation and improve marketing
    effectiveness
  • Collaborate
    with international marketing and business stakeholders to support
    data-driven decision-making and help maximize the return on marketing
    investments

What makes you a good fit

  • Active level of English (spoken and written) – communication with stakeholders on a daily basis
  • University or College degree in Statistics, Econometrics, Data Science, Marketing Analytics, Computer Science or a related quantitative field
  • Advanced knowledge of Python, knowledge of at least some of these modules is a plus: Pandas, MatPlotLib, PyMC, Meridian
  • Advanced knowledge of MS Excel
  • Organized, detail-oriented, and analytical thinker with a structured approach to problem-solving
  • Knowledge of statistical methods, regression analysis, and interpretation of analytical results
  • Solid communication and interpersonal skills, with the ability to work effectively in a team

Some perks of joining Henkel

  • Flexible work scheme with flexible hours, hybrid work model and up to 30 days per year for remote work abroad
  • Diverse national and international growth opportunities
  • Globally applicable well-being standards, including health and preventive care programs
  • Gender-neutral parental leave for a minimum of 8 weeks
  • Employee Share Plan with voluntary investment and Henkel matching shares
  • 13th salary, incentives
  • Cafeteria benefit system, Multisport card
  • Henkel shop and Henkel nursery school
  • Extra paid days off for special events, referral and relocation bonus

Salary: €1,600 – €2,080 gross per month. The advertised amount represents a starting salary range. The final salary will be determined based on the above criteria and confirmed after the interview process.

At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We welcome all applications across different genders, origins, cultures, religions, sexual orientations, disabilities, and generations.


Henkel

About Henkel

Henkel operates worldwide with leading innovations, brands and technologies in two business areas: Adhesive Technologies and Consumer Brands.

Founded in 1876, Henkel looks back on more than 145 years of success. The company holds leading positions with its two business units in both industrial and consumer businesses thanks to strong brands, innovations and technologies such as Persil, Schwarzkopf and Loctite. Henkel, headquartered in Düsseldorf / Germany, counts among the most internationally aligned German-based companies in the global marketplace.

Our company purpose expresses what unites us all at Henkel: Pioneers at heart for the good of generations. We are a diverse team of about 47,000 colleagues worldwide, striving to enrich and improve life every day through our products, services, and solutions. Our Purpose is built from our roots and carries a long-standing legacy of innovation, responsibility, and sustainability into the future. Our shared values and Leadership Commitments guide our decisions and actions every day.

Imprint: http://www.henkel.com/imprint

Data Privacy: https://www.henkel.com/data-protection-statement-social-media

Industry
Manufacturing & Production
Company Size
10,000+ employees
Headquarters
Düsseldorf, DE
Year Founded
Unknown
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