Melbourne
Permanent, Full-time
As a trusted partner, our Public Health mission is to make food systems safer, healthier and more sustainable. Throughout our global network in 27 countries, we offer to our customers a wide range of testing and innovative solutions dedicated to preventing health risks related to food, environment and consumer goods. External growth has been a key pillar of our history with more than 40 acquisitions completed in the last 10 years.
If you want to contribute to an inspiring long-term purpose, to be part of a fast growing company on a high-value market with significant build-up opportunities, and to grow in an entrepreneurial and warm environment, join us!
Reporting to the Sales and Marketing Director, the incumbent is responsible for the development, implementation, and coordination of marketing and service activities for the MNAQ Australia. Key responsibilities include gathering and analysing market information; supporting the execution of marketing strategies; providing insights on competitors and market segments to assist in formulating business planning; and ensuring a consistent corporate brand image across all internal and external communications.
Brand Strategy & Communication:
Assist in the development and implementation of the company’s brand strategy.
Manage brand communications and social media, including Canva designs, ensuring consistency across Australian digital channels.
Maintain a directory and inventory of sales support materials, ensuring all resources are current, accurate, aligned with global collateral and strategy, and coordinating the creation of new materials as required.
Marketing Planning & Execution:
Support the Sales & Marketing Director in evaluating and establishing marketing plans and strategies by assembling and analysing sales forecasts, reviewing potential customer data, and planning and coordinating promotional presentations.
Communicate campaign objectives, timelines, and deliverables to the Sales team with activity reports and metrics for measuring program success.
Measure and analyse performance of key activities to provide ROI insights.
Digital Marketing & Technology:
Manage and execute digital marketing activities across multiple Australian channels, including mass email campaigns, LinkedIn, and website maintenance.
Optimise website SEO and use tools such as Google Analytics.
Utilise Salesforce for marketing planning, execution, and lead tracking to drive customer engagement and demand generation activities.
Maximise efficiencies through technology and automation.
Market & Competitor Analysis:
Provide market analytics, forecasts, competitor and industry insights, campaign results and consumer trend analysis.
Events, Webinars & Promotions:
Plan and manage meetings, events, conferences, and trade shows locally by identifying requirements, coordinating logistics, establishing contacts, developing schedules and assignments, and managing mailing lists.
Organise webinars and provide digital support for events.
Plan and coordinate promotional presentations.
Perform other duties as directed.
Tertiary qualification in Marketing, Business Management or Applied Science combined with Business Management or Marketing specialisation (essential).
Minimum of 2 years of experience in Marketing role (essential).
Previous experience in Food Science or Applied Science (essential).
Strong knowledge of marketing processes.
Experience and excellent understanding of digital marketing platforms and tools.
Developed business acumen, analytical thinking, and problem-solving abilities, including the capacity to translate findings into business-relevant insights.
Advanced written and verbal communication skills.
Exceptional presentation skills.
Excellent time management, planning, and organisational skills.
Strong influencing skills.
Ability to work effectively in a cross-functional team environment.
Confidence in working autonomously.
High level of proficiency in Microsoft Suite (Word, Excel, PowerPoint) and Google Workspace tools.
WHY JOIN US?
Ready for the journey?
As an independent accredited institute, we are a team of more than 180 highly qualified employees who can rely on the latest methods, state-of-the-art equipment and a worldwide laboratory network in the Mérieux NutriScience Group.
As a laboratory, we support your business processes by
- qualified analytics (chemical, physical, molecular biological, microbiological, microscopic) and sensor technology,
- consulting & compliance management around analytical topics,
- process validation, complaint analysis or research into food defects in production by our Food Science Center and
- allergy and hygiene management.
We are accredited as test laboratory and inspection centre.
Our expertise covers everything from food to animal feed, water, necessities, cosmetics and pharmaceutical products.
Please contact us for an offer that suits your needs.
