Sinclair Inc.

Marketing Content Creator - Brand Engagement

Sinclair Inc.  •  Steubenville, OH (Onsite)  •  4 months ago
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Job Description

WTOV 9 in Steubenville, Ohio is currently seeking a talented Marketing Content Creator to join our Creative Services Team. The successful candidate must be able to create, conceptualize, script, shoot and edit compelling content to promote news and programming products across all digital and linear broadcast streams. Be a team player in a fast-paced environment and understand the power of social media.

Responsibilities include:

  • Create promotional and commercial content (including video and graphics for social media, broadcast TV, and other delivery streams) to for clients of the station
  • Write compelling copy that maximizes the impact on audiences on each platform
  • Monitor past-performance and data analytics
  • Interact with News, Marketing and other management to ensure created content adheres to station brands and goals
  • Look for new and innovative ways to create marketing content that will reach our audience efficiently
  • Ability to meet tight deadlines is key
  • Participate in Station events including appearances within the community
  • Ability to work with colleagues and clients across multiple markets
  • Other responsibilities as assigned
  • Ability to work flexible schedule

Required Skills and Experience:

  • Experience in writing powerful, attention-grabbing copy
  • A college degree and previous experience in social or broadcast content creation (professionally or academically)
  • Proficient with Adobe Premiere, After Effects, Photoshop, and Illustrator
  • Must be able to create, conceptualize, script, shoot, and edit cutting edge content while also managing deadlines
  • Professional shooting skills and good understanding of graphics and visual effects
  • Strong verbal, written and organizational skills with attention to detail
  • Strong interpersonal skills and the ability to guide clients through the creative process
  • Knowledge of the top social medial platforms and best practices for posting
  • Highly creative and strong communication skills



Sinclair is proud to be an equal opportunity employer and a drug free workplace. Employment practices will not be influenced or affected by virtue of an applicant's or employee's race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), national origin, age, disability, genetic information, military or veteran status or any other characteristic protected by law.

About Us

Sinclair, Inc. (Nasdaq: SBGI) is a diversified media company and a leading provider of local news and sports. The Company owns, operates, and/or provides services to 178 television stations in 81 markets affiliated with all major broadcast networks; owns Tennis Channel, the premium destination for tennis enthusiasts; multicast networks CHARGE, Comet, ROAR, and The Nest. Sinclair’s AMP Media produces a growing portfolio of digital content and original podcasts. Additional information about Sinclair can be found at www.sbgi.net.

About the Team

The life-blood of our organization is our people. We have a compelling story, a goal-oriented culture, and we take really good care of people. How good? Here is a glimpse: great benefits, open door policy, upward mobility and a strong desire to see you succeed. Ready to be part of a winning team? Let’s talk.

Sinclair Inc.

About Sinclair Inc.

Sinclair, Inc. (Nasdaq: SBGI) is a diversified media company and a leading provider of local news and sports. The Company owns, operates and/or provides services to 178 television stations in 81 markets affiliated with all major broadcast networks; owns Tennis Channel, the premium destination for tennis enthusiasts; multicast networks CHARGE, Comet, ROAR and The Nest. Sinclair’s AMP Media produces a growing portfolio of digital content and original podcasts. Additional information about Sinclair can be found at www.sbgi.net.

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At Sinclair, we believe in Enriching Local Lives.

We serve the communities where we live and work through meaningful connections, trusted reporting and principled journalism.

Local news is at the heart of Sinclair. Our focus is to enrich the lives of the local communities we serve by sharing relevant information to alert, protect and empower our audiences. Our commitment is to track the truth, providing context and perspective in our reporting, and serving our communities with valuable and, at times, life-saving information. We value our viewers and our journalists who work hard each day to serve the communities in which they live. Our stations have been honored with more than 3,000 awards for their work over the last 6 years, including 200+ Edward R. Murrow Awards and 500+ Emmy Awards.

Outside of News, our content strategy is driven by AMP Media, the company’s overarching content brand, blends industry-leading programming and storytelling with cutting-edge technology and creativity. AMP Media is the umbrella for Sinclair’s original content, including video podcasts and social verticals—merging journalism, technology, and creativity to inform, inspire, and engage audiences nationwide.

In 2025, we launched AMP Sales & Marketing Solutions, a unified sales force designed to scale with clients' needs

Industry
Unknown
Company Size
5,001-10,000 employees
Headquarters
Cockeysville, Maryland
Year Founded
Unknown
Website
sbgi.net
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