• Own and evolve the ZainCash visual identity — logo system, typography, colour, imagery, and tone of voice — and keep brand guidelines current
• Art-direct campaigns end to end: concepts, key visuals, and rollout across digital, product, offline, and events
• Design and oversee production of marketing assets — social creative, motion graphics, presentations, and print
• Direct the visual side of video and podcast content: treatments, thumbnails, short-form clips, and editing standards
• Brief, review, and raise the quality bar for work from in-house designers, agencies, and production partners
• Write and review copy: captions, announcements, and campaign messaging
Requirements
• 5+ years in design, brand, or creative marketing, including 2+ years leading a team
• Strong portfolio of brand and campaign design work (required)
• Expert in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects) and Figma
• Experience building or refreshing brand guidelines and design systems
• Experience art-directing shoots and managing creative agencies and production budgets
• Excellent written and verbal communication in Arabic and English
• Fintech or tech experience, and a feel for MENA social and content trends, are a strong plus
ZainCash was founded on the premise that basic payment services must be accessible, helpful, and easy, and so it was licensed in 2016 under the Central Bank of Iraq to offer electronic financial services.
Through its innovative mobile wallet and expanding digital ecosystem, ZainCash enables individuals, businesses, government entities, and non-profit organizations to send, receive, and manage money securely and efficiently. Since its launch, ZainCash has facilitated billions of dinars in transactions, driving financial inclusion and supporting the growth of Iraq’s digital economy.
ZainCash is building a unique ecosystem of products and services that led to awarding it the “Telecom Lead Innovation” in 2019 and nominated for “The Best Mobile Innovation supporting Emergency” by the GSMA in 2020/21. ZainCash was ranked as a top Fintech company by Forbes Magazine in 2023 & 2024 & 2025.
