Where Stories Become Destinations
Imagine shaping the narrative of one of the Caribbean's most coveted luxury escapes — where sun-bleached villas meet Mediterranean elegance, and every campaign, image, and headline builds a world guests dream of long before they arrive. Cap Juluca, A Belmond Hotel, is a jewel within the LVMH luxury portfolio. Behind its global allure stands a strategist who turns brand vision into market presence — and we are looking for the person to make that magic resonates, every single day.
As our Marketing & Communications Manager, you are the architect of a Belmond Caribbean brand story. Reporting to the Brand Associate Director, and working closely with the Area Managing Director, Caribbean and the General Manager of Cap Juluca, you lead with strategic clarity, inspire with creative vision, and execute with disciplined precision across every channel that touches our guests.
· Set the strategic vision — develop, conduct, and oversee all marketing campaigns and promotional activities for the Caribbean region in alignment with the Brand Associate Director and the Global Brand & Marketing team.
· Drive 360° impact — lead promotional and marketing plans across website, digital advertising, email, social channels, print, events, partnerships, photoshoots, and collateral to grow revenue across primary and secondary markets.
· Pivot with purpose — master and adapt marketing plans in real time to respond to changing sales patterns and business needs.
· Protect the brand — ensure absolute consistency across every marketing and social media touchpoint, safeguarding both the property and global Belmond identity.
· Curate the guest journey — partner with Operations and Marketing teams to craft exceptional experiences from acquisition to on-property to advocacy and help establish property brand culture with Human Resources.
· Build powerful alliances — identify and cultivate partnerships with luxury brands, cultural institutions, artists, community programs, wellness practitioners, and chefs to expand reach and relevance.
· Champion sustainability — actively support, promote, and elevate regional sustainability initiatives.
· Lead and develop — manage the Sales & Marketing Assistant in Anguilla while promoting ongoing learning, mandatory training, and brand alignment across the regional team.
· Represent the brand — entertain key partners, influencers, and media, and represent Belmond at key industry events to secure business and visibility.
· Stay ahead of the curve — track market trends, data, and competitor activity to understand target guest needs and interests.
What You Bring
· A university or college degree in business administration, marketing, communications, public relations, advertising, or a related field.
· A minimum of 3 years of experience in a marketing role; international luxury hotel brand experience and Caribbean market experience are strong pluses.
· Recognised people leadership skills and expert communication and presentation abilities across all organizational levels.
· A creative thinker with sharp attention to detail and the agility to manage multiple projects simultaneously.
· Computer literacy including Microsoft PowerPoint, Excel, and Word.
· Ability to travel regularly and work comfortably in both interior and exterior hotel environments, including exposure to sun, humidity, and varying weather conditions.
At Cap Juluca, A Belmond Hotel we pride ourselves on fostering a culture built on kindness, active listening, and genuine connections with our colleagues and guests. We offer a comprehensive range of compensation, perks and benefits including:
Cap Juluca, A Belmond Hotel is proud to be part of LVMH, and the Belmond global collection of iconic hotels, trains and river cruises, all creating exceptional experiences worldwide. When you join one of our properties, you join a global family of history-rich hotels and breathtaking destinations, where our employees are at the heart of the Belmond experience.
Belmond was born from a passion for connecting discerning travellers with the world’s most remarkable properties, locations and journeys. From hotels and trains to river cruises and safaris, Belmond curates incomparable experiences and crafts unforgettable stories. With a legacy spanning over 45 years, since the acquisition of Hotel Cipriani in Venice in 1976, Belmond has grown into a global collection of 43 properties spread across 24 countries and territories. Exceptional destinations connected by legendary journeys are the very soul of Belmond, where the path that brings you to a place is as important as the destination itself. A pioneer of slow travel, Belmond has been operating the Venice Simplon-Orient-Express since 1982. The group later expanded to include pristine beach resorts, such as Maroma on the Riviera Maya, historic hideaways such as Villa San Michele in the Florentine foothills, urbane icons, such as Copacabana Palace in Rio de Janeiro, and gateways to UNESCO world heritage sites, such as Hotel das Cataratas in Brazil’s Iguassu National Park. As proud custodians of storied properties, Belmond is committed to building on the past to create a new legacy: the heritage of the future. Working with communities and local talents, together with the world's most respected chefs, designers and artists, Belmond continues its purpose of perpetuating the legendary art of travel. Since 2019, Belmond has been part of the world’s leading luxury group, LVMH (Moët Hennessy Louis Vuitton).
