THoM Talent Search is part of The House of Marketing and specializes in recruiting permanent marketing professionals. Please note: this position is with a client of THoM Talent Search, not with The House of Marketing itself.
Nextensa is a leading Belgian real estate investor and developer. They create places where people enjoy living, working, shopping and relaxing.
One of their showpieces is Tour & Taxis – a vibrant destination in the heart of Brussels where heritage, innovation, culture and sustainability come together. Here you will find leading events, creative enterprises, cultural hotspots, retail concepts and living in an iconic place.
They don't just build spaces, they build communities.
Nextensa is looking for an experienced and hands-on Marketing & Communications Specialist to strengthen our Tour & Taxis team.
In this role, you take ownership of (digital) marketing and communication activities, with a strong focus on lead generation, content, and performance tracking. You ensure that our campaigns, channels, and content effectively support the visibility and commercial success of Tour & Taxis and Tour & Taxis venues.
You will report to the Head of marketing & communication
Your Responsibilities as Marketing & Communication Specialist
1) Marketing & Digital
Develop and implement the general communication and marketing plan for Tour & Taxis
Drive lead generation and nurturing across different channels
Manage and optimize digital marketing activities (website, SEO/SEA, paid campaigns)
Plan and execute newsletter campaigns and email marketing flows
Manage website content and continuously improve user experience and performance
2) Content & Campaigns
Create and coordinate content across channels (website, social media, newsletters, press)
Coordinate campaigns to promote events, venues, and initiatives
Ensure consistent messaging and brand alignment
3) Insights & Performance
Monitor performance of campaigns and channels
Translate data into insights and actionable improvements
Track and report on key KPIs
Taking ownership of administrative tasks to keep marketing operations running smoothly.
A dynamic role in which you actively contribute to the digital and brand strategy of Tour & Taxis.
A varied range of tasks with room for initiative, creativity and growth.
An inspiring workplace at the iconic Tour & Taxis site.
A competitive salary with attractive fringe benefits.
Real career opportunities within marketing and digital strategy.
This is an on-site role so you can fully experience the energy of Tour & Taxis.
After 6 months: possibility of working from home 2 days a week.
+10 years of experience in marketing and/or communication
A degree in marketing, communications, or equivalent experience.
Strong writing and content skills
Hands-on and able to manage projects independently
Well-organized and able to handle multiple priorities
Critical and solution-oriented mindsetComfortable working with internal stakeholders and external partners
Knowledge of digital marketing (SEO, social media, analytics, email mkt)
Knowledge of graphic design tools (Adobe InDesign, Illustrator)
A keen interest in culture, events, real estate, and urban development.
At The House of Marketing, we help our clients to transition towards profitable, sustainable growth through strategic marketing consulting and interim management. We unlock business opportunities through marketing and tackle every challenge from vision to strategy to the last implementation mile. Working with us THoMers means collaborating with a connected hub of passionate, complementary marketers with an entrepreneurial spirit and future-proof vision on marketing.
More info on www.thehouseofmarketing.eu.
The House of Marketing is part of Customer Collective, a disruptive ecosystem leading customer-focused commercial transformations in Europe. Customer Collective creates future-proof company growth through customer value, by solving the customer equation. The group combines the key 4 pillars of this equation: customer strategy, digital acceleration, data & technology.
