At HCSC, our employees are the cornerstone of our business and the foundation to our success. We empower employees with curated development plans that foster growth and promote rewarding, fulfilling careers.
Join HCSC and be part of a purpose-driven company that will invest in your professional development.
This position is responsible for assisting in the creation of promotional plans for marketing. Developing and overseeing the production/implementation of product literature. Serve as a marketing communications consultant to group accounts, focused on the Texas Public Sector. Responsibilities include developing content, leading, implementing, measuring and reporting on specific marketing initiatives and programs. Responsibilities also include chairing and/or serving on committees, as well as assisting in developing and monitoring a budget for collateral under purview.
* Develop, review and produce audience specific marketing/sales product literature, newsletters, and other communications used in selling and retaining accounts and educating our members and potential members.
*Research, write, edit and assist in coordinating the production and publication of materials in print and/or electronic formats.
* Work with Marketing, Sales, Product Management, and Product and Market Research to create promotional plans for new introductions, change in ancillary benefits administrators; e.g., vision vendor.
* Assist Marketing and Sales staff to determine the most effective ways to convey the key benefits/features of our products to producers, clients, prospective clients, employees or members. Evaluate end result and is responsible for recommending any changes.
* Participate in budget planning and analysis. Review invoices and enter key information in database to track expenses per product line, communication medium, etc.
* Chair and/or serve on various communications committees and producer, employer and/or member newsletter committees.
* Work with Product Management and Legal to ensure collateral materials comply with federal and state legislation, BCBSA brand regulations, and minimize exposure to litigation.
* Collaborate with Legal, Medical Directors, Product Management, Marketing and Sales, E-Solutions, Product and Market Research, ITG, Graphics, and other professional and management staff to produce communications.
* Work with external consultants/vendors, including benefit program management (pharmacy benefits administrator), communications/marketing agencies, translators, photographers, fulfillment houses, and designers to develop content for newsletters and literature and manage the review, production, distribution, and budgetary processes.
* Keep track of usage and inventory for all literature within his/her purview.
* Arrange for documents to be posted to the Intranet and for translations of materials to other languages
Required Job Qualifications:
*Bachelor’s degree or 4 years’ experience in writing, marketing and communication activities.
*4 years’ experience in communications.
*Clear and concise interpersonal, verbal and written communication skills.
*PC proficiency to include Word, PowerPoint and Lotus Notes.
*Self-starter with ability to handle multiple projects simultaneously
Preferred Job Qualifications:
*Bachelor’s degree in journalism or communications.
*Knowledge of HCSC products.
*Knowledge of various print, photo video production, and graphic design.
*Knowledge with Desktop Publishing.
Are you being referred to one of our roles? If so, ask your connection at HCSC about our Employee Referral process!
Pay Transparency Statement:
At Health Care Service Corporation, you will be part of an organization committed to offering meaningful benefits to our employees to support their life outside of work. From health and wellness benefits, 401(k) savings plan, pension plan, paid time off, paid parental leave, disability insurance, supplemental life insurance, employee assistance program, paid holidays, tuition reimbursement, plus other incentives, we offer a robust total rewards package for employees. Learn more about our benefit offerings by visiting https://careers.hcsc.com/totalrewards
The compensation offered will vary depending on your job-related skills, education, knowledge, and experience. This role aligns with an annual incentive bonus plan subject to the terms and the conditions of the plan.
We are an Equal Opportunity Employment employer dedicated to providing a welcoming environment where the unique differences of our employees are respected and valued. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other legally protected characteristics.
$55,900.00 - $123,500.00
Exact compensation may vary based on skills, experience, and location.
Health Care Service Corporation serves nearly 23 million people across the United States through its portfolio of health benefit solutions.
HCSC provides health coverage options for employers large and small, individuals and families, and Medicare and Medicaid plans. HCSC also offers related health care products and services such as pharmacy solutions, life and dental insurance, and health data technology. A Mutual Legal Reserve Company, HCSC is an independent licensee of the Blue Cross Blue Shield Association.
For nearly a century, we have enabled and coordinated the access to quality care for millions of members. Our experience and industry knowledge establishes a solid foundation for our future—driving innovations that further expand access, improve health outcomes, and reduce costs.
Embedded within the fabric of how we operate is a deep sense of caring and commitment that informs how we serve our members, engage in local communities, and deliver positive change to the health care industry.
As health care needs evolve, we leverage our portfolio of companies to deliver differentiated value to all industry stakeholders so that, together, we make more possible.
Join HCSC and discover what new ways of thinking can mean for you, your community, our customers and our organization: HCSC.com/careers. We are an Equal Opportunity Employment / Affirmative Action employer dedicated to an inclusive, drug-free and smoke-free workplace. Drug screening and background investigation are required, as allowed by law. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, national origin, disability, or protected veteran status.
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