Job Description

General information

Name
Marketing Campaign Manager, HK
Location
35F, Tower 2, The Gateway, Hong Kong
Business unit
FU-IBU
Working time
Full-Time
Type
Activity Planning & Operation

Description & Requirements

About Us Founded in 1999 and listed on NASDAQ in 2003 and HKEX in 2021, Trip.com Group is a leading global travel service provider comprising of Trip.com, Ctrip, Skyscanner, and Qunar.

Across its platforms, Trip.com Group integrates travel resources from industry partners and helps travellers worldwide pursue the perfect trip with exceptional travel products and services.

We have four Customer Service Centres for Trip.com established in Japan, Korea, the UK, and the Philippines, providing 24/7 customer service in 19 different languages.

We have more than 30,000 employees scattered across 30 countries in Asia, Europe, the Americas, and Oceania, striving to expand our global markets and aiming to be the world’s leading and most trusted family of online travel brands that aspire to deliver the perfect trip at the best price for every traveller.

In this Role, you’ll get to

• Develop and execute marketing strategies tailored to the Hong Kong market, optimizing full-funnel campaigns to accelerate user acquisition, engagement, and revenue growth.
• Identify, negotiate, and cultivate strategic partnerships with banks, digital wallets, and payment providers to expand market presence, enhance payment options, and drive mutual business value.
• Collaborate closely with the campaign team to integrate payment partnerships into campaign planning and execution, ensuring sustainable, win-win relationships that deliver measurable ROI for all parties.
• Manage CRM resources for targeted campaigns, design and analyze A/B tests, perform competitor benchmarking, and apply insights to refine best practices and improve performance.
• Regularly analyze business metrics, campaign results, and market trends; prepare insightful reports with key findings, actionable recommendations, and forward-looking strategies.
• Work cross-functionally with headquarters, internal departments (e.g., product, finance, operations), and external stakeholders to align initiatives with overarching company goals.
• Support ad-hoc projects and agile responses to evolving business priorities and market opportunities.

What you'll Need to Succeed

• Bachelor's degree in Marketing, Business Administration, or a related field.
• 7+ years of relevant experience in e-commerce, fintech, technology, or consumer goods sectors, with proven expertise in partnership development, campaign management, or payment ecosystem collaboration. Knowledge of the travel industry is a strong advantage.
• Strong analytical, negotiation, organizational, and project management skills, with a track record of driving measurable results.
• Excellent communication, influencing, and teamwork abilities; comfortable presenting to senior stakeholders and building cross-functional relationships.
• Results-oriented mindset with resilience under pressure, high adaptability, and the ability to thrive in a dynamic, fast-evolving environment.
• Fluency in English, Mandarin, and Cantonese (both spoken and written) is essential 

Why Trip.com Group We offer a stage to unleash your full potential and drive global impact. As an international team, we embrace an open and inclusive culture that supports and respect team members in and out of the workplace. Everyone is on a trip, whether it's a career trip or a life trip. At Trip.com Group, you can define your own trip by setting a goal and celebrate your success by recognizing the progress you have made.
What’s more?

• Our rapid business growth in global offers abundant career opportunities at various levels and in multiple functions

• Internal transfer is encouraged, and global job rotation program enable you to pursue a global career path and make global impact

• We provide learning opportunities to further your career in areas of leadership capability, soft skill and professional expertise.

• We encourage flexible work arrangement

• Have fun with company-sponsored greetings and activities at holidays, birthdays, and colorful team events.

Find out more job opportunities at https://careers.trip.com

Have a good trip, and see you soon!