Job Description

The Marketing Campaign Manager oversees all components of day-to-day operations of the Direct Marketing team. This includes responsibility for direct mail and email execution, meeting financial goals, vendor relationships and performance management of team members.

• Lead an organization with methods and actions that are ethical and in full compliance with all applicable laws, regulations, and Company policies.
• Responsible for compliance with and enforcement of all regulatory, governmental, and safety requirements.
• Champion, within the organization, a commitment to honesty, integrity, and responsible corporate behavior.
• Create a compliance culture within the organization and foster an environment where employees feel comfortable reporting potential violations or misconduct.
• Take responsibility for the overall integrity of daily operations, ensuring compliance with all regulatory requirements, internal controls, policies and procedures. Take actions as necessary to eliminate or minimize risk.
• Actively contribute to overall marketing strategy, as it pertains to direct marketing, including interaction with marketing leaders, executives, and managerial peers.
• Consult with and advise users of the various existing data collection sources and process available, their content and possible use to support business objectives.
• Make recommendations to improve profitability.
• Ensure the overall integrity of customer database information and offer structure.
• Lead efforts to develop and manage team members include hiring, training and development, supervision of day to day operations, coaching, mentoring and administering appropriate performance management.
• Actively guide staff development and training programs, continuous improvement, and updates to established methods, procedures and guidelines. Monitor results through inspection, evaluation and analysis.
• Review annual and monthly financial reporting, forecast and plan for operating adjustments necessary to meet or exceed financial goals, and reconcile operating expenses with budget.
• Use EOS data to improve the workplace, listen and respond to employees.
• Recognize and reward individual and team performance.
• Manage labor effectively to address business demands.
• Meet deadlines and successfully manage multiple priorities in a demanding work environment.
• Manage external vendor and printer relationships to ensure timely and precise program execution. Oversee processing of vendor invoices and payments.
• Performs all other related and compatible duties as assigned.

• Must be 21 years of age or older
•  College degree in Marketing, Finance or related field. MBA preferred.
• 2 years Direct Marketing experience in a casino environment preferred.
• Fluent in Microsoft Access, Excel and Outlook. Experience with Casino Management System, Marketing Resource Management Tools, Offers Client, Player Database Systems and Marketing Workbench systems preferred.
• Flexibility to work any day of the week and any shift, as business demands require, including holidays and weekends.

ADDITIONAL REQUIREMENTS

• Proven leadership, managerial, organizational and critical thinking skills required.
• Excellent employee relations skills.
• Demonstrated ability to work as a team, collaboratively with other departments and leaders to complete property/corporate initiatives and effective day-to-day operations.
• Ability to understand and analyze financial reporting.
• Exhibit excellent oral and written communication skills, along with a willingness to present ideas in a group setting.   
• Uphold and display the highest level of integrity in all situations and recognize standards required by a regulated business.

At Caesars Entertainment, Inc., our Team Members create the extraordinary. We are the largest casino-entertainment company in the U.S. and one of the world's most diversified casino-entertainment providers. Since beginning in Reno, Nevada, in 1937, Caesars Entertainment has grown through the development of new resorts, expansions and acquisitions. Our resorts operate primarily under the Caesars®, Harrah's®, Horseshoe® and Eldorado® brand names. We focus on building loyalty and value with our guests through a combination of impeccable service, operational excellence and technological leadership. The company is committed to its Team Members, suppliers, communities and the environment through its PEOPLE PLANET PLAY framework.

Our Caesars family is driven by our Mission, Vision and Values. We take great pride in living these values – Together We Win, All In On Service and Blaze the Trail – every day. Our mission, “Create the Extraordinary”. Our vision, “Create spectacular worlds. That immerse, inspire and connect you. We don’t perform magic; we create it with excellence. #WeAreCaesars”. If you are ready to create some magic, we invite you to explore our dynamic, yet unique, career opportunities.