Key Responsibilities

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  Build and execute multi-channel marketing strategies aligned to business objectives
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  Support the planning and execution of annual and seasonal marketing plans
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  Coordinate and execute brand campaigns, special projects, and consumer-focused initiatives
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  Compile clear and effective marketing briefs for internal teams and external agencies
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  Collaborate with internal stakeholders including merchandising, creative, production, visual merchandising (VM), and e-commerce teams
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  Liaise with merchants on campaign planning and maintain the marketing calendar
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  Manage relationships with suppliers and agencies, including briefing, coordination, and price negotiation
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  Oversee execution of in-store and print marketing across all store formats, ensuring brand consistency
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  Work closely with VM teams to enhance in-store customer experience within budget
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  Assist with budget preparation, tracking, and cost management
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  Monitor, analyse, and report on campaign performance and key metrics
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  Stay up to date with industry trends and recommend innovative marketing solutions

Requirements

Minimum Requirements

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  Grade 12 (essential)
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  Relevant qualification in Marketing, Brand Management, Communications, or related field
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  3–5 years’ experience in marketing coordination, brand management, or integrated marketing roles
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  Proven exposure to multi-channel campaign execution (digital, print, and in-store)
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  Experience within a retail marketing environment
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  Experience working with marketing agencies and external suppliers
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  Involvement in campaign planning, execution, and reporting
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  Familiarity with marketing calendars and seasonal campaign rollouts
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  Basic knowledge of digital platforms (Meta, Google, email marketing tools)
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  Proficiency in Microsoft Excel and PowerPoint

Advantageous:

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  Certifications in digital marketing or brand strategy

Skills & Competencies

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  Solid understanding of brand building and customer experience principles
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  Strong coordination skills with the ability to manage multiple projects and deadlines
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  Confident stakeholder engagement across cross-functional teams
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  Ability to compile briefs and support execution of marketing plans
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  Strong organisational and communication skills
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  Detail-oriented with a focus on brand consistency
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  Hands-on, execution-driven approach
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  Ability to thrive in a fast-paced retail environment
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  Proactive, energetic, and solutions-driven
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  Creative mindset with strong commercial awareness
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  Strong team collaboration skills