University City Housing

Marketing, Brand & Business Development Manager

University City Housing  •  Bryn Mawr, PA (Onsite)  •  30 days ago
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Job Description

Marketing, Brand & Business Development Manager

We are seeking a strategic, creative, and results-driven leader to oversee marketing, brand development, and revenue growth initiatives across our organization.

This is a high-impact leadership role for someone who can connect brand, leasing performance, and revenue growth into one cohesive strategy.

You will lead an in-house marketing team consisting of:

  • Associate Marketing Manager
  • Marketing Administrative Assistant
  • Marketing & Leasing Specialist
  • Marketing Design Specialist
Key Responsibilities

Marketing & Brand Leadership
  • Define and execute a clear, differentiated brand strategy across residential and commercial assets
  • Oversee all marketing channels: digital, social, advertising, email, and on-site initiatives
  • Ensure brand consistency while tailoring campaigns to specific properties and markets

Business Development & Growth
  • Partner with leadership to drive occupancy, leasing velocity, and revenue growth
  • Support commercial leasing efforts with targeted marketing and outreach strategies
  • Develop campaigns that directly contribute to lead generation

Creative Direction & Innovation
  • Bring a modern, forward-thinking creative mindset to elevate campaigns and brand perception
  • Challenge existing approaches and implement more effective, data-driven strategies
  • Oversee content, design, and messaging to ensure it resonates with target audiences

Team Leadership & Development
  • Mentor and develop the marketing team
  • Establish clear processes, accountability, and performance standards
  • Foster a culture of creativity, ownership, and continuous improvement

Ideal Candidate Profile
  • Bachelor's Degree from an accredited college or university
  • Valid driver’s license and vehicle
  • Highly proficient with Microsoft Office Suite
  • Flexibility with hours and days worked
  • Proven experience in multifamily housing, real estate, or property management marketing
  • Strong background in brand building and business development
  • Demonstrated ability to connect marketing efforts to measurable business outcomes
  • Experience leading and developing teams
  • Both strategic thinker and hands-on executor
  • A leader who brings clarity, creativity, and accountability

Our Comprehensive Benefits Package for Full-Time Employees Includes:

• Opportunities for professional and personal development and career growth
• Competitive Salary
• Comprehensive Health Insurance - Medical, Dental, Vision
• Medical & Dependent Care Flexible Spending Accounts (FSA)
• Retirement plan – 401(k) with up to 4% employer match
• Paid Time Off (vacation, sick, 9 holidays, 2 floating holidays)
• Employer-paid Short-term Disability
• Voluntary Long-term Disability
• Voluntary Life Insurance
• Voluntary Hospital Indemnity Insurance
• Employee Assistance Program (EAP)
• Annual Awards & Recognition
• Company Paid Certifications & Licensing
• Employee Referral Program
• Apartment Discount Available


View our Properties HERE

University City Housing

About University City Housing

University City Housing (UCH) is a Philadelphia-based firm that buys, renovates, maintains and manages real estate for long-term investment. With over 4,000 residential units and 250,000 square feet of commercial space in Philadelphia and the surrounding suburbs, University City Housing has provided the Greater Philadelphia area with quality apartment homes since 1967.

We strive to showcase our pride in our management services, leasing excellence, and impeccable maintenance throughout our communities. We offer unique and versatile apartment homes and commercial spaces in the City of Philadelphia and in the surrounding suburbs of the Main Line, Bucks County, Montgomery County and Delaware County. Our goal is to provide our customers with a memorable and quality living and working experience with UCH.

Industry
Real Estate & Property
Company Size
201-500 employees
Headquarters
Philadelphia, PA
Year Founded
1967
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