Support the work of the Marketing team on all work directed at planning and executing the marketing campaigns against set targets and budgets. Collaborate and work with other teams within Group Marketing.
Contribute information to marketing and campaign plans. Coordinating the Marketing campaign calendar and ensure that all campaigns are executed timeously. Checking and trafficking the sign-off process on all creative development of campaign materials, such as emails, sms, app notifications, etc. Coordinate the campaign code process (aka as VDNs), from requesting the campaign codes, to ensuring they’re on the campaign management system and ready for campaign deployment. Check and test all campaign codes are active on all systems/platforms, e.g. test hyperlinks on campaign emails, SMS’, Facebook ads, and any other campaign channel to ensure the leads from those hyperlinks are received and recorded on internal systems.
Use the marketing system and protocols to deliver mostly routine support services.
Assist with customer service response protocol to ensure all responses to queries and complaints (online, email, sms) are appropriate, timeous and consistent. Coordinate and ensure all Cost Estimates and Invoices are signed and distributed to the correct person/department. Assist on a variety of ad-hoc marketing and communication initiatives, as needed.
Use the brand management system and protocols to deliver mostly routine support services. Management of branded elements/collateral. Ensuring brand inventory is kept and tracked. Assisting with ordering branded items from suppliers. Making sure branded items are delivered to events where needed and are placed according to brand standards
Carry out supplier and contract management tasks to support advertising/ promotion/other marketing campaigns. Assist in compiling briefs to internal and external service providers, e.g. creative brief to the internal creative studio; data request brief to Data Science and Analytics, creative brief to external agencies.
Assist with the development and delivery of marketing communications to support the business plan and increase retention and customer lifetime value.
Support stakeholder engagement by arranging actions, meetings, and events. Compile campaign briefs to call centre and operations to ensure that all call centre agents are timeously advised of new campaigns and that required product training has been completed.
Extract relevant data from information provided by others, and input it into spreadsheets or standard formats. Assist in tracking all campaign reports from Email Service Provider, SMS Service Providers, Telephony systems, and any other software tool, or otherwise, used for the execution of the tactical campaigns. Ensure management and trafficking logs with other internal departments such as IT, Digital Development team.
Develop and maintain excellent process or technical skills, develop and maintain an understanding of relevant technology, by participating in assessment and development planning activities as well as formal and informal training and coaching.
Provide instruction and informal advice to less experienced colleagues within the team to develop their skills.
Support others by carrying out a range of project management activities. Ensuring chase lists are sent from channels, maintain project plans for each marketing campaign and ensure timelines are adhered to.
Grade 12/ SAQA Accredited Equivalent (Essential); 3-year business related diploma or degree in Marketing Management (Advantageous) (Required)
2-3 years' experience in a Marketing Assistant role (Essential); Experience working within a Financial Services Industry (Advantageous).
Telesure Investment Holdings (Pty) Ltd (TIH) is the holding company of some of South Africa’s leading and innovative financial institutions.
These financial institutions are licensed to provide financial products and/or services ranging from short-term, long-term and health insurance as well as a comparison and investment platforms.
Our origins go back to 1 June 1985, when Auto & General Insurance was launched into the South African market. We have since grown into a group of subsidiaries of which Auto & General now forms a part.
Today, we own some of South Africa’s most loved and recognisable brands, each finding a better way to give their unique group of customers peace of mind.
We exist to continuously find better ways to give people peace of mind, whether it is to protect what they own, their loved ones or their greater ambitions and life plans they’re working so hard for.
We’re proven pioneers with a hunger for doing and being the best we can, bringing customer-focused innovation and service excellence to the financial services industry.
We’re an undivided team of diverse thinkers and doers who believe in leading through technology and pushing past their limits.
TIH is a licensed controlling company.
