Role Overview:
The Marketing Assistant at SecureNet supports the execution of marketing campaigns, brand communication, and lead generation efforts focused on cybersecurity and network solutions. This role works closely with the marketing team to promote SecureNets services, manage digital content, and analyze campaign performance.
Key Responsibilities:
-
Assist in planning and executing marketing campaigns (digital, email, social media)
-
Create and schedule content across platforms (LinkedIn, website, newsletters)
-
Support lead generation initiatives and track prospects in CRM systems
-
Help organize events, webinars, and product launches
-
Maintain marketing materials (brochures, presentations, case studies)
-
Monitor campaign performance and prepare basic reports
-
Coordinate with design and sales teams to ensure consistent messaging
Required Skills & Qualifications
-
Bachelors degree in Marketing, Business, or related field
-
02 years of experience in marketing or a similar role
-
Basic understanding of digital marketing tools (e.g., Google Analytics, social media platforms)
-
Strong written and verbal communication skills
-
Familiarity with cybersecurity or IT services (preferred but not mandatory)
-
Ability to multitask and manage deadlines
Preferred Skills
-
Experience with CRM tools (e.g., HubSpot, Salesforce)
-
Basic knowledge of SEO and content marketing
-
Graphic design tools (e.g., Canva, Adobe Suite)
-
Interest in cybersecurity trends and technologies
Key Performance Indicators (KPIs)
-
Lead generation numbers
-
Social media engagement rates
-
Campaign execution timelines
-
Website traffic growth
-
Email campaign performance
