This position involves executing various analysis and marketing tasks with a primary goal and objective of improving Acadia and its brands. This role is the lead analyst role and will own the data, systems, and processes that inform our data-driven marketing approach across the entire department. Knowing the ins and outs as the resident expert for our data collection systems, tracking solutions, visualization tools, GA4, Google Tag Manager, and analytical approach are all key responsibilities for this lead role. This role will manage GA4 and Google Tag Manager across Acadia’s many websites to ensure accurate tracking, consistent implementation, reliable reporting, and scalable measurement practices. This is a visionary role that looks beyond what is currently being done and builds new systems, reports, automated workflows, and processes that allow the department to be more agile, efficient, accurate, urgent, and strategic in our marketing approach. This role will responsibly use approved AI tools to improve efficiency, reduce manual effort, enhance workflow automation, identify process improvements, and support faster, more consistent marketing insights. Leading peers to execute on improved workflows, analysis approach/activation, automation adoption, tracking governance, and ensure data integrity is required. The scope of marketing data analysis crosses all areas including website optimization, paid media strategy, marketing automation, brand reputation & PR, and more.
At Acadia Healthcare, we exist to Lead Care with Light. Every day, our teams help improve lives, inspire hope, and elevate communities through compassionate behavioral healthcare.
We value your expertise and dedication—and we invest in your success.
Normal hours are 8 a.m. – 5 p.m., Monday – Friday. However, schedules may vary in accordance with business necessity. This role requires availability outside of normal business hours. Typical office working conditions.
Why Acadia?
When you join Acadia Healthcare, you become part of a team dedicated to improving lives through compassionate care and ethical leadership. We are committed to helping our employees grow professionally while making a meaningful difference for patients, families, and communities.
At Acadia, we:
If you're passionate about investigations, healthcare compliance, and protecting patients while strengthening organizational integrity, we encourage you to apply.
Acadia Healthcare is proud to be an Equal Opportunity Employer. We are committed to creating an inclusive workplace where everyone can thrive. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, genetic information, or any other status protected by applicable law.
We are committed to providing equal employment opportunities to all applicants for employment regardless of an individual’s characteristics protected by applicable state, federal and local laws.
Headquartered in Franklin, Tennessee, Acadia Healthcare was established in January 2005 to develop and operate a network of behavioral health facilities across the country.
Acadia Healthcare’s mission is to create a world-class organization that sets the standard of excellence in the treatment of specialty behavioral health and addiction disorders.
Acadia’s management style and philosophy is one of collaboration and flexibility as we create an energetic and team-oriented service delivery system. Our organization values input from employees, physicians, and all strategic alliances. As evidenced in our mission statement, Acadia Healthcare’s mission is to create behavioral health centers where people receive care that enables them to regain hope in a supportive, caring environment. We want Acadia to be synonymous with excellent care, phenomenal customer service and an unparalleled commitment to our patients, staff, physicians, and community.
As a leading provider of behavioral healthcare services in the United States and Puerto Rico, Acadia Healthcare operates 253 treatment facilities across 39 states. Our network of treatment facilities offers multiple levels of care for various behavioral health and substance use disorders. At Acadia, our primary goal is to meet patients where they’re at in their treatment process. We do this by providing a multitude of levels of care, including detoxification, residential treatment for addiction, residential treatment for dual diagnosis, acute psychiatric inpatient hospitalization, medication-assisted treatment (MAT) services, and an array of outpatient programming options, ranging from partial hospitalization programs (PHPs) and intensive outpatient programs (IOPs) to traditional outpatient services. Our network of treatment facilities creates greater access to care, reduces the stigma associated with mental illness and addiction, and offers those in our communities a safe environment in which to receive the treatment they need.
