We begin with dreams. Dreams drive our motivation. Dreams are our future. The world's dreams, people's dreams, our dreams. Our passion creates ideas that make dreams come alive. Technology and products that were only dreams become reality.
All for dreams. Dreams challenge and the Nidec-Group will continue to meet the challenge. For the world's and people's tomorrows; the world's first, the world's best technologies and products; we will continue our part in creating a better society.
The Marketing Analyst supports data-driven decision-making across B2B marketing and sales efforts in the HVAC/OEM space. This role focuses on analyzing performance data, building forecasts, and developing insights that inform strategy, improve pipeline quality, and drive revenue growth.
This position is ideal for someone who is analytical, curious, and eager to grow into a strategic partner for marketing and sales leadership.
Key Responsibilities
Strategic Data Analysis & Forecasting
Support marketing and sales forecasting (pipeline, revenue, demand generation trends)
Analyze historical data toidentifypatterns and inform growth strategy
Assistin building models for lead flow, conversion rates, and revenue projections
Translate business goals into measurable KPIs and track performance against targets
Market Intelligence & Analytics
Conduct market, customer, and competitive analysis to inform strategic decision-making
Track industry trends, customer needs, and competitive positioning toidentifyopportunities for growth
Measure the effectiveness of marketing programs and campaigns, providing insights and recommendations to improve performance
Reporting & Dashboarding
Build andmaintaindashboards (Power BI, Tableau, or Excel)
Automate recurring reports for marketing and sales leadership
Ensure data accuracy and consistency across reporting systems
Data Management & Tools
Work within CRM and marketing platforms (Salesforce, HubSpot, etc.)
Helpmaintainclean, structured data for accounts, leads, and opportunities
Support tracking implementation and campaign attribution
Cross-Functional Collaboration
Partner with marketing, sales, product management, and finance teams
Assistin aligning marketing metrics with sales outcomes and revenue goals
Support leadership with data for quarterly planning and reviews
Analyst Relations & Reporting
Build andmaintainrelationships with key industry analysts to strengthen market presence and credibility
Support analyst briefings and provide insights aligned with product strategy
Deliverregular reporting and insightstosenior leadershipCross-Functional Collaboration
Partner with marketing, sales, product management, and finance teams
Assistin aligning marketing metrics withsales outcomes and revenue goals
Support leadership with data for quarterly planning and reviews
Additional Responsibilities
Support continuous improvement of marketing processes and tools
Perform other related duties as assigned
Qualifications
Education & Experience
Bachelor's degree in Marketing, Business,Economics, Finance, Mathematics,Statisticsor a related field
2–5 years of experience inmarketing, marketing analytics, or a related role (industrial, manufacturing, or HVACR industry experience preferred)
Skills & Competencies
Strong analytical skills with the ability to interpret data and translate insights into action
Excel / Google Sheets (pivot tables, formulas, data analysis)
Data visualization tools (Power BI, Tableau, or similar)
Excellent written and verbal communication skills
Strong analytical thinking and attention to detail
Understanding of marketing funnels and B2B sales processes
Ability to manage multiple projects and deadlines in a fast-paced environment
Strong collaboration and stakeholder management skills
Experience developing marketing content and positioning strategies
Proficiencyin Microsoft Office and familiarity with marketing analytics tools or CRM platforms
Preferred Qualifications
Exposure to B2B, industrial, or HVAC/OEM markets
Experience working with CRM systems (Salesforce, HubSpot)
Familiarity with forecasting, modeling, or financial metrics
Exposuretodigital analytics (Google Analytics, etc.)
Additional Job Details
Equal Employment Opportunity and Affirmative Action at Nidec
Nidec is an Equal Employment Opportunity (EEO) and Affirmative Action Employer encouraging diversity in the workplace. All qualified applicants receive consideration for employment without regard to their age, gender, gender identity, sexual orientation, race, color, genetic information, religious creed, national origin, physical or mental disability, protected veteran status, or any other characteristic protected by law. For more information regarding your (EEO) rights as an applicant, please visit the following website: http://www1.eeoc.gov/employers/upload/eeoc_self_print_poster.pdf
Work Shift Schedule
No Soliciting
Nidec will not accept unsolicited resumes from individual recruiters or third party recruiting agencies in response to Nidec job postings. No fee will be paid to third parties who submit unsolicited candidates directly to our hiring managers. Pre-approval from the Nidec Talent Acquisition team is required before any external candidate can be submitted and such candidate must be submitted to the Nidec Talent Acquisition team.
With a pedigree dating back more than a century, Nidec Motor Corporation (NMC) is a leading manufacturer of commercial motors, industrial motors, appliance motors, and controls. The NMC product line features a full line of U.S. MOTORS® brand high efficiency motors for industrial applications in water treatment, mining, oil and gas, and power generation, and for commercial applications such as pool and spa, condensers, cooling towers and large refrigeration units.
In February 2017, Nidec acquired Leroy-Somer and Control Techniques, greatly expanding our offering in industrial motors, controls and generators.
Nidec Corporation is a global enterprise comprised of approximately 230 subsidiaries/affiliates including Nidec Motor Corporation. Nidec is the world's No.1 comprehensive motor manufacturer handling "everything that spins and moves", miniature to gigantic. Aspiring to achieve still higher growth and greater market share, each group company is enhancing its technical capabilities and competitive edge. We are a global leader in the design and manufacture of electric motors and integrated controls.
