Job Description

Primary Role:

This role will be responsible for increasing brand awareness and driving customer demand through multiple channels. This individual will report to the Vice President of Marketing and will work primarily in a strategic and collaborative manner to deliver various objectives to increase Brightcore Energy’s market reach. The ideal candidate will identify opportunities to create brand awareness through traditional and emerging marketing channels.

Principal Duties & Responsibilities:

(Management may amend or assign duties and responsibilities to this job at any time)

• Responsible for the day-to-day support and execution of marketing communication efforts, including the development of sales literature, writing and editing content; project managing deliverables and activities; working cross-functionally with internal stakeholders and outside agencies; coordinating activities; and tracking progress.
• Responsible for the content calendar for the company’s social media presence including but not limited to: LinkedIn, Instagram, etc. This includes relevant content curation, copywriting, image or visual selection/editing, and scheduling.
• Ownership of the company’s participation in industry events, including the planning and execution of tradeshows, conferences, speaking engagements, etc.
• Creative development of sales support literature utilizing design platforms (Canva, Adobe CS)
• Design and activation of email marketing campaigns and landing pages utilizing company CRM (HubSpot).
• Development of company presentation material and pitch decks as needed.
• Oversight of internal marketing resource database, including but not limited to making certain content is current, synchronized across all mediums, intuitively organized, and readily accessible to internal business development team.
• Competency with the latest trends and tools, including AI (CoPilot & Claude).
• All other duties and projects as assigned.

Qualifications:

• Bachelor's degree in Marketing, Business, Communications, Analytics, or a related field required.
• 0–3 years of experience in marketing, marketing analytics, or a related field.
• Proficiency in Microsoft Office Suite, with advanced Excel and PowerPoint skills.
• Experience with HubSpot CRM or similar CRM platform preferred.
• Experience with Canva and Adobe Creative Suite preferred.
• Competency using AI tools to support marketing, research, and content development.
• Experience managing and analyzing multiple social media platforms.
• Strong analytical, organizational, and communication skills with attention to detail.
• Ability to manage multiple priorities in a fast-paced, collaborative environment.

Supervisory Responsibility:

• This position does not have supervisory responsibility.

Expected Hours of Work & Compensation:

An employee is expected to work a minimum of forty (40) hours per week. Non-exempt employees are eligible for overtime pay in accordance with applicable wage and hour laws, while exempt employees may be required to work additional hours as necessary to fulfill their job responsibilities. Overtime requirements will be determined based on the operational needs of the organization. The salary range and/or hourly rate listed is a good faith determination of potential base compensation that may be offered to a successful applicant for this position at the time of this job advertisement and may be modified in the future. When determining an employee’s base salary and/or rate, several factors may be considered as applicable (e.g., location, specialty, years of relevant experience, education, credentials, and internal equity). Brightcore also offers a comprehensive set of benefits to complement the base salary. The base annual salary range for this position is $66,500-$80,000 and is eligible for an annual performance-based bonus.

Travel Requirements:

• Office presence required at least three (3) days per week, unless otherwise agreed upon with final approval by direct supervisor.
• No additional travel required.

Work Environment:

• Office setting.

Physical Demands:

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.

• This is not a safety sensitive position.