Job Description
Job Location: EAGLE MOUNTAIN CASINO - PORTERVILLE, CA 93257,
Position Type: Full Time, Education Level: High School,
Salary Range: $79,040.00 - $92,872.00 Salary/year,
Job Shift: Any,
Job Category: Marketing, TITLE: MARKETING ADMINISTRATOR
REVISED: 4/12/2024
APPROVED
The Advertising Administrator will be responsible for the discussion of advertising buys and placement of Casino Marketing campaigns. Discuss and collaborate on the purchases of advertising space with media owners and clients. Administer the advertising strategies with support from market data, research, and trends.
DUTIES AND RESPONSIBILITIES
- Coordinates all planning, presenting, and execution of company advertising goals with media owners and clients.
- Review and revise as needed, advertising buys billboards, radio, TV, and digital with Marketing Department.
- Reviews and approves requests for, or external use of, company designs, photos, and videos for advertising.
- Plans, prepares, and distributes the updated advertising traffic plans with the Marketing Department.
- Create and send copies for advertising material, promotions, concerts, restaurants, clubs, or property branding.
- Analyzing activities, cost, operations, and forecast data to determine department progress toward stated goals and objectives.
- Communicates advertising plans with Marketing Department to complement marketing goals.
- Retain information concerning all current promotions, entertainment, and events.
- Maintain the highest level of confidentiality and professionalism within the department and clients.
- Creates and manages advertising budget assuring strategic placements of ad buys to maximize budget and promotions.
- Adhere to all advertising and production deadlines.
- Create and schedule advertising placement across various media outlets using data and trends to create maximum value for the casino.
- Analyze cost per point and price per point.
- Conduct and analyze market research based on demographics and present findings to Marketing Manager and Director.
- Review all advertising billing for accuracy and submit to Marketing Management for approval.
Qualifications: QUALIFICATIONS:
- Must be 21 years of age.
- If required must have a valid California Driver’s License and be insured through the casino insurance carrier.
- Associate degree plus two (3) years’ experience in advertising or related experience required.
- Bilingual (Spanish/English) a plus.
- Knowledge and experience creating advertising traffic plans.
- Knowledge and experience working with media owners and clients .
- Excellent organizational, communication, interpersonal, and guest service skills.
- Must be proficient in Microsoft Suite, internet, digital marketing, and office equipment.
- Willing to work some nights and weekends.
- Willing to travel for events and training.
- Must be able to obtain and retain a gaming license through the Tule River Tribe Gaming Commission.
PHYSICAL AND ENVIRONMENTAL
- Exposed to cigarette smoke, ringing bells, loud noises and flashing lights when on the casino floor.
- While performing the duties of this job, the Team Member regularly positions themselves to move about office and casino, as necessary.
- Must be able to apply established protocols in a timely manner.
- Occasionally operates office and media equipment.
- Must be able to remain in a stationary position for extended periods of time.
- Moves equipment weighing up to 30 pounds.
- Must be able to perform all essential duties of the job with or without reasonable accommodation.
REPORTS TO: Marketing Manager
SUPERVISES: Advertising Specialist, Social Media Specialist
HOURS: The casino operates 24/7. Schedule, shift, and hours will vary.
SALARY: $/ weekly pay / overtime eligible
BENEFITS: Medical Dental, Vision, Group Life, and Healthiest You; Flexible Spending Plan (FSA), 401k, and PTO
PREFERENCE IN FILLING VACANCIES IS GIVEN TO QUALIFIED INDIAN APPLICANTS IN ACCORDANCE WITH THE TULE RIVER INDIAN PREFERENCE ORDINANCE; VETERAN PREFERENCE. EAGLE MOUNTAIN CASINO IS AN EQUAL OPPORTUNITY EMPLOYER.
