Job Description

Job Responsibilities

Content Operations Management:

• Oversee all the marketing operations in Thailand, including website content and social media accounts.
• Plan, translate, edit, and publish high-quality content (articles, blogs, videos, social media posts, etc.).
• Schedule and publish content on the website and social media platforms, ensuring timely and engaging updates.
• Coordinate with the group headquarters to ensure the provided materials aligns with local market needs and company goals.
• Localise and optimise content for SEO, readability and engagement.
• Oversee content distribution across websites, social media, email newsletters, and other digital channels.
• Analyze content performance using metrics and analytics tools (Google Analytics, SEO tools, etc.).
• Stay updated on industry trends, audience preferences, and content marketing best practices.
• Ensure brand consistency and compliance with company guidelines.
• Manage external content contributors, freelancers, or agencies as needed.

Market Alignment & Strategy:

• Develop and execute a localized business plan that aligns with the company's global vision while catering to Thailand's market conditions, customer preferences, and regulatory requirements.
• Identify and capitalize on market opportunities, ensuring competitive positioning in the financial and investment space.

Client & Stakeholder Engagement:

• Serve as the primary point of contact for clients and partners, ensuring high levels of satisfaction and engagement.
• Represent the company at industry events, conferences, and media engagements in Thailand.

Qualifications:

• Bachelor's degree in Marketing, Business Administration, Communications, or related field

• At least 5 years of experience in the financial services sector or relevant experience
• Excellent understanding of financial markets (Stocks, Forex, ETFs)
• Strong analytical skills with the ability to interpret market data and consumer insights.
• Exceptional written and verbal communication skills, with the ability to craft clear marketing materials.
• Proficiency in digital marketing strategies, including social media, email marketing, and content marketing.