AB InBev

Manager, Trade Marketing

AB InBev  •  Hawaii (Remote)  •  1 month ago
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Job Description

Dreaming big is in our DNA. It’s who we are as a company. It’s our culture. It’s our heritage. And more than ever, it’s our future. A future where we’re always looking forward. Always serving up new ways to meet life’s moments. A future where we keep dreaming bigger. We look for people with passion, talent, and curiosity, and provide them with the teammates, resources and opportunities to unleash their full potential. The power we create together – when we combine your strengths with ours – is unstoppable. Are you ready to join a team that dreams as big as you do?

SALARY: $106,400-$126,350, bonus and long-term incentive eligible

COMPANY:

We are home to the nation’s most iconic beer and beyond beer brands, including Michelob ULTRA – America’s #1 top-selling beer – as well as Busch Light, Budweiser, Bud Light, Stella Artois, Cutwater Spirits, and industry-leading craft brands. From our longstanding efforts to support American farmers, military, veterans, and first responders, to emergency drinking water donations and responsible drinking programs, we are guided by our commitment to the communities we call home and the 65,000 hardworking Americans who bring our beer to life. We are powered by a team that shares our passion to create a future with more cheers. Are you ready to join a team that dreams as big as you do?

ROLE SUMMARY:

The Trade Marketing Manager as the leader of activation for national, regional, and local partnerships and programs, working with distributors and retailers to maximize brand execution, consumer engagement, volume, and share growth.

JOB RESPONSIBILITIES:

  • Develop and execute trade marketing plans and channel playbooks.
  • Lead activations, samplings, sponsorships, and events.
  • Manage venue and event marketing programs.
  • Drive flawless execution of national and regional brand programs.
  • Partner with wholesalers, retailers, and agency partners.
  • Manage territory budgets, sponsorship investments, and ROI.
  • Support both On-Premise and Off-Premise channel growth.
  • Monitor competitive activity and identify marketplace opportunities.
  • Coach field teams and trade activation resources.
  • Collaborate cross-functionally with Sales, Marketing, Trade Marketing, Channel Teams, and Commercial teams

JOB QUALIFICATIONS:

  • Bachelor's Degree highly preferred
  • 5-7 years sales and/or marketing experience
  • In-depth knowledge of regional marketing and sales organization
  • Strong communication skills, both internal and external
  • Proficiency in PowerPoint, Excel and internal system tools
  • Must possess an in-depth knowledge of the On-Premise Channel
  • Willingness to relocate for future opportunities, preferred
  • Beer/alcohol industry knowledge preferred

WHY ANHEUSER-BUSCH:

At Anheuser-Busch, our purpose is to create a future with more cheers. For more than 165 years as a leading American manufacturer, Anheuser-Busch has delivered a legacy of brewing great-tasting, high-quality beers that have satisfied beer drinkers for generations. As the nation’s top brewer, one of the fastest growing spirits companies, and an insurgent force in energy drinks, we drive economic prosperity nationwide through investments in our people, facilities, and communities. We are the only alcohol company that invests in the U.S. at this scale.

BENEFITS:

  • Health benefits including Medical, Dental, Vision, Wellness and Tax-Advantaged Savings and Spending Accounts
  • Life Insurance and Disability Income Protection
  • Generous Parental Leave and FMLA policies
  • 401(k) Retirement Savings options with a company matching contribution
  • Chance to work in a fast-paced environment among a company of owners
  • Free Beer!
AB InBev

About AB InBev

As a company, we dream big to create a future with more cheers. We are always looking to serve up new ways to meet life’s moments, move our industry forward and make a meaningful impact in the world. We are committed to building great brands that stand the test of time and to brewing the best beers using the finest ingredients.

Our diverse portfolio of well over 500 beer brands includes global brands Budweiser®, Corona® and Stella Artois®; multi-country brands Beck’s®, Hoegaarden®, Leffe® and Michelob ULTRA®; and local champions such as Aguila®, Antarctica®, Bud Light®, Brahma®, Cass®, Castle®, Castle Lite®, Cristal®, Harbin®, Jupiler®, Modelo Especial®, Quilmes®, Victoria®, Sedrin®, and Skol®.

Our brewing heritage dates back more than 600 years, spanning continents and generations. From our European roots at the Den Hoorn brewery in Leuven, Belgium. To the pioneering spirit of the Anheuser & Co brewery in St. Louis, US. To the creation of the Castle Brewery in South Africa during the Johannesburg gold rush. To Bohemia, the first brewery in Brazil.

Geographically diversified with a balanced exposure to developed and developing markets, we leverage the collective strengths of approximately 167,000 colleagues based in nearly 50 countries worldwide.

Industry
Manufacturing & Production
Company Size
10,000+ employees
Headquarters
Leuven, BE
Year Founded
Unknown
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