adidas

Manager Retail Training Y-3

adidas  •  Shanghai, CN (Onsite)  •  2 days ago
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Job Description

Manager Retail Training Y-3

Area: China

Department: Retail Academy

Direct Reporting Line: Senior Manager Learning Excellence

Indirect/secondary reporting line: -

Subsidiary/country: GCA

Location: Shanghai

GSMS Grade: M4

Number of Personnel Managed: -

Cost Center/Budget and/or Revenue Responsibility: -

PURPOSE & OVERALL RELEVANCE FOR THE ORGANISATION:

Support Y-3 business growth and people development by delivering luxury retail training, in-store coaching, and consumer-facing brand experiences that strengthen store capability, improve consumer engagement, and ensure all consumer and store interactions reflect Y-3 brand standards.

KEY RESPONSIBILITIES:

  • Take full charge of training content development, including basic training, seasonal product training, luxury service standards, selling skills, clienteling and other project-based training.
  • Deliver engaging training sessions to retail staff to ensure strong capability in product knowledge, brand storytelling, service and selling skills, store operations, and store management fundamentals.
  • Act as a brand presenter/facilitator at selected private showings, VIP/VIC events, and other consumer-facing activations, presenting collections, products, and brand stories directly to consumers in an elevated and compelling way.
  • Provide in-store coaching to elevate frontline performance, especially in consultative selling, consumer engagement, product presentation, styling recommendations, and handling premium consumer interactions with confidence and sophistication.
  • Regularly visit stores to evaluate the effectiveness of in-store training, service execution, clienteling behaviours, and overall brand presentation.
  • Set up yearly and monthly regional training plan base on national training calendar.
  • Maintain accurate training records and prepare regular training reports, including feedback, observations, and recommendations for continuous improvement.
  • Support relevant training operations and administrative work.

KPI

  • Training Hours
  • Store Coverage
  • Training/coaching quality base on internal measurements
  • Retail KPIs
  • On-time delivery of projects

KNOWLEDGE, SKILLS AND ABILITIES

  • Strong understanding of luxury service standards, consultative selling, clienteling, and premium consumer experience
  • Exceptional presentation, storytelling and facilitation skills for both live and virtual audiences
  • Strong personal presence and confidence in representing the brand in front of consumers
  • Strong project management skills with the ability to manage multiple priorities in a fast-paced environment
  • Implementation of training processes and systems

REQUISITE EDUCATION AND EXPERIENCE / MINIMUM QUALIFICATIONS:

  • Bachelor’s Degree
  • 5+ years of experience in retail training, retail operations, learning & development, or consumer experience roles within the luxury / premium fashion industry
  • Experience in luxury brands with strong clienteling and elevated service expectations is highly preferred
  • Experience supporting private showings, VIP/VIC events, or premium consumer activations is a strong plus
  • Good English reading/writing
  • Passion for fashion / luxury / street culture; passion for sports is a plus
  • Excellent PPT/Excel skills
  • Any certificate of Training will be a plus
adidas

About adidas

Inspired by our heritage, our brand is rooted in sports and the culture born from it. Headquartered in Herzogenaurach, Germany, we’re a global leader in the sporting goods industry, employing 62,035 worldwide.

Industry
Unknown
Company Size
10,000+ employees
Headquarters
Herzogenaurach, DE
Year Founded
Unknown
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