Job Description

Responsibilities & Key Deliverables

• Conduct market studies, Customer clinics, customer interaction programs, field visits, dipstick exercises, surveys, and voice-of-customer initiatives.
• Facilitate primary and secondary market research for targeted segments, applications, and customer groups with External agencies.
• Study customer needs, usage behavior, purchase drivers, ownership expectations, and pain points across relevant products and segments.

• Support Product Planning leads in evaluating future product concepts, variants, and technology initiatives from a technical and strategic perspective.
• Conduct detailed competitive benchmarking covering product specifications, dimensions, performance parameters, features, powertrain options, and positioning.
• Assess technical feasibility of proposed product improvements and new product ideas in coordination with engineering and related cross-functional teams.
• Review and analyze vehicle architecture, system compatibility, packaging constraints, and implementation implications for proposed initiatives along with Advance engineering.
• Carry out Proof-of -concepts, technical evaluations for product and ecosystem with Product Planning leads.
• Support identification of product gaps by comparing current offerings against competition and market expectations.
• Work with engineering, validation, sourcing, manufacturing, quality, and homologation teams to gather technical inputs required for product planning decisions.
• Prepare structured benchmarking reports, technical evaluation summaries, and recommendation notes for management review.
• Track industry developments in technology, regulations, competitive product actions, and emerging trends relevant to the automotive segment.
• Support management presentations and internal reviews related to product concepts, technical differentiation, and future planning proposals.

Industry Preferred

Qualifications

Bachelor of Mechanical Engineering

General Requirements

Our commitment to Diversity, Equity, and Inclusion

At Mahindra and Mahindra Limited, we believe that diversity drives innovation, and inclusion is at the heart of everything we do. We are committed to cultivating a workplace where every individual feels valued, respected, and empowered to thrive.

We are proud to be an Equal Opportunity Employer. All qualified applicants will be considered for employment without regard to age, caste, race, religion, color, ethnic origin, gender identity, nationality, physical or mental disability, medical condition, sexual orientation, educational background, marital or domestic partnership status, pregnancy or childbirth, veteran status, citizenship status, ancestry, financial status, or any other personal characteristic protected by applicable law.

We actively encourage candidates from all backgrounds to apply and bring their unique perspectives to our teams. We are committed to ensuring an accessible and inclusive experience for all applicants.

Together, we rise by embracing differences and building a future that reflects the communities we serve.