Razer Inc.

Manager, Product Marketing

Razer Inc.  •  Singapore, SG (Onsite)  •  2 months ago
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Job Description

Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.

Job Responsibilities :

Own the strategy and growth of Razer’s Productivity and Speaker product lines, leading product marketing across positioning, pricing, lifecycle management, and global launches. Work closely with Product, Engineering, Sales, Channel, Brand, and Regional Marketing teams to bring competitive, market-relevant products to market. Drive go-to-market planning, market analysis, campaigns, promotions, and stakeholder alignment to grow revenue, adoption, and market share.

  • Overseeing the strategic direction and performance of Razer’s Productivity & Speaker product lines

  • Driving growth and innovation across Razer’s Productivity & Speaker portfolios

  • Drive product roadmaps, product lifecycle, pricing and launch process to ensure that we increase our leadership and market share position

  • Develop and implement marketing plans, ensuring achievement of company and brand objectives

  • Conduct and run competitive benchmarking and product comparison

  • Work with product developers to ensure products are relevant to the market and feature-sets are comparable to others

  • Coordinate cross-group initiatives with internal stakeholders such as Sales, and Channel Marketing teams

  • Responsible for developing and implementing activities such as promotions and go-to-market for product launches

  • Content & Campaign Development: Collaborate with creative, digital, and social teams to produce engaging content across web, email, video, and social platforms

Pre-Requisites :

  • Degree in Marketing or Business with minimally 6-10 years progressive experience in product marketing, preferably within consumer electronics space

  • Good business acumen, sales-focused, responsive, creative, strategic, proactive, and hands-on, with the ability to translate data and insights into strategy and action plans

  • Strong leadership skills with track record in building and managing a high performing team

  • Strong budget management and reporting skills

  • Strong stakeholder management skills and strong presentation, high attention to detail, written and verbal communications skills. Ability to communicate conceptually and tactically - including strategy, planning, data insights and execution details

Razer is proud to be an Equal Opportunity Employer. We believe that diverse teams drive better ideas, better products, and a stronger culture. We are committed to providing an inclusive, respectful, and fair workplace for every employee across all the countries we operate in. We do not discriminate on the basis of race, ethnicity, colour, nationality, ancestry, religion, age, sex, sexual orientation, gender identity or expression, disability, marital status, or any other characteristic protected under local laws. Where needed, we provide reasonable accommodations - including for disability or religious practices - to ensure every team member can perform and contribute at their best.

Are you game?

Razer Inc.

About Razer Inc.

Razer™ is the world’s leading lifestyle brand for gamers.

The triple-headed snake trademark of Razer is one of the most recognized logos in the global gaming and esports communities.

With a fan base that spans every continent, the company has designed and built the world’s largest gamer-focused ecosystem of hardware, software and services.

Razer’s award-winning hardware includes high-performance gaming peripherals and Blade gaming laptops. Razer’s software platform, with over 70 million users, includes Razer Synapse (an Internet of Things platform), Razer Chroma™ (a proprietary RGB lighting technology system), and Razer Cortex (a game optimizer and launcher).

In services, Razer Gold is one of the world’s largest virtual credit services for gamers, and Razer Fintech is one of the largest online-to-offline digital payment networks in SE Asia.

Founded in 2005 and dual-headquartered in Irvine and Singapore, Razer has 18 offices worldwide and is recognized as the leading brand for gamers in the USA, Europe and China.

Industry
Hardware & Semiconductors
Company Size
1,001-5,000 employees
Headquarters
Irvine, CA
Year Founded
2005
Website
razer.com
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