Job Description

Manager of Placement, GEO & Partnerships, Haque College of Engineering and Technology

OVERVIEW

The Manager of Placement, GEO & Partnerships (MPGP) represents the Haque College of Engineering and Technology in the School of Science, Technology and Health (STH). The MPGP’s role is focused on initiating, coordinating, maintaining, and delivering strategic capabilities to drive Haque College of Engineering and Technology student enrollment, internships, full-time employment, and national recognition. The MPGP will concurrently mitigate risk and protect Haque College of Engineering and Technology, STH, and Biola University's reputation by coordinating with the Dean’s Office and Biola Administrative offices. The ideal MPGP works closely with the Associate Dean, the Dean’s Office, and Biola Administrative offices to (1) drive external internship and future-start hires by developing recruiting relationships for full-time hire placements of domestic and international students, (2) drive national and international enrollment through GEO funneling campaigns, and (3) drive Biola Haque College of Engineering and Technology attractiveness to prospective employers, parents, and students.

Alignment with Theological Positions

Alignment with Theological Positions: The person who fills this position must be someone who personally agrees with Biola’s Articles of Faith and Statement of Biblical Principles and who is supportive of the positions taken by Biola as contained in its Eschatology Teaching Position. As such, this person may not speak against or act in a manner inconsistent with these positions during the course of their employment at Biola.

Department

Haque College of Engineering and Technology, School of Science, Technology and Health

Supervisor

Primary Supervisor: Associate Dean of Technology

Secondary Supervisor: AVP of Enrollment Operations & Analytics

Educational Requirements

Bachelor's degree in Business, Communications or Technology

Work History: A minimum of 3 years of Project Management and Consulting

A minimum of 3 years in data-driven digital marketing, SEO, GEO, and brand campaign conversions

Work Requirements

Exempt, full-time- 40 hours/week, 12 months per year.

This position requires personal attendance at Biola’s campus in La Mirada, California, but will consider a limited hybrid/flexible work arrangement

ROLES & RESPONSIBILITIES

Drive External Internship and Future-Start Hires for Domestic and International students

• Identify and initiate recruiter relationships and agreements for Internships and Future-Start (hire upon graduation) domestic and international technology graduates. Targets include local, national, and international corporations, non-profit and government organizations
• Collect and curate Future-Hire candidate competitiveness prerequisites (technical, managerial, leadership and industry leading certifications) for curricular updates and assessments. Inform faculty and students of employer expectations to outcompete secular university graduates
• Identify and assist large-scale technology events and conferences on campus to increase Biola technology program awareness, admissions enrollment, summer camp enrollment, social media cross posting, and GEO traffic to Biola and non-Biola digital channels
• Develop and match Math, Computer Science, Engineering, Robotics Engineering, and Physics students and faculty to corporate and government clients for proof of concept and pilot data capstone projects
• Identify corporate or government grant Requests for Applications such as Amazon Imagine Grant, Amazon Research Awards, AWS AI & ML Scholars, Anthropic AI for Science Program, AI Anthropic Fellows Program, Google Impact Challenge: AI for Science, Google Accelerator GenAI, Google Academic Research Awards, GrantedAI, Grok for Government, Grok Innovation Forge Fund, Nvidia Academic Grant Program, OpenAI AI And Teen Development Program, SSTR, etc.
• Maintain awareness of new and extant regulations to ensure compliance with the Registrar’s Office, Student Visa Services, Office of Financial Aid, and Career Center
• Collaborate between Internship / Future-Start employers and the Dean’s Office, Assistant Registrar for Compliance, Sr. Academic Advisor, and the STH Career Specialist to verify eligibility, start date/visa compliance requirements, background check, and travel stipulations

Drive Enrollment through Generative AI Engine Optimization (GEO) Campaigns

• Maintain and further develop the program’s GEO campaigns to increase enrollment funnel across all Haque College of Engineering and Technology majors/minors/concentrations/certificates, current and forthcoming (includes GEO, Social Media, Web, Earned Media)
• Develop, shepherd, analyze, and report on Haque College digital campaigns and metrics to increase enrollment growth per program to meet annual enrollment targets
• Regularly develop the Haque College’s content libraries in partnership with Enrollment, Marketing, Production Services, Event Services, etc. for announcements, driving event attendance, and increasing collaborative digital marketing with other STH channels, Biola channels, and external partners (e.g., PR vendors, venues, Biola social media handles e.g. bioladmissions, biolassth, biolaio, ai_lab_biola, presidentbarrycorey, etc.)
• Direct the message calendar, own the measurement framework, audit competitors, coordinate across Biola offices for production, and improve conversions to enrollment targets
• Implement and evaluate new technologies with inter-office approvals for digital brand campaigns (e.g., GEO), data collection, data-driven decision-making, analysis, reporting, and API integration
• Review and update new and extant agreements (e.g. MOUs, SOWs, Purchase Agreements, etc).
• Arrange administrative, faculty, and student participation in digital brand campaigns and events
• Evaluate risk, assess and report GEO proposals with enumerated risks to leaders and stakeholders
• Facilitate approvals, drive GEO technical and content proposals through required review gates and implement risk mitigation policies and procedures
• Maintain audit trails, track, and archive authorization and risk records digitally
• Manage governance, ensure compliance with University and STH policy frameworks

Required Skills/Qualifications

• Bachelor's degree in Business, Communications, or Technology
• A minimum of 3 years of Project Management and Consulting
• A minimum of 3 years in data-driven digital marketing, SEO, GEO and campaign conversions
• A minimum of 2 years in professional commissioned sales, consulting, and for-profit partnerships with conversion targets
• Excellent written and verbal communication skills
• Ability to work independently
• Ability to maintain accurate records and complete projects with attention to detail
• Ability to manage multiple projects at the same time and prioritize projects by importance
• Ability to receive and implement suggestions from supervisors
• Candidate should be dependable, hospitable, honest, and service-oriented
• Ability to work effectively with a variety of constituents across campus
• Awareness, sensitivity, and discretion in relation to confidentiality issues
• Strong writing, organizational, and time management skills
• Proficiency in Google Workforce, Microsoft O365

Hiring Range: $70,304.00 - 77,773.00 annual